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1、AsiaTheMobileEconomy2018PacificCopyright©2018GSMAssociationGSMAIntelligenceTheGSMArepresentstheinterestsofmobileoperatorsworldwide,unitingnearly800operatorswithmorethan300companiesinthebroadermobileecosystem,includinghandsetanddevicemakers,softwarecompanies,equipmentprovidersandinternet
2、companies,aswellasorganisationsinadjacentindustrysectors.TheGSMAalsoproducesindustry-leadingeventssuchasMobileWorldCongress,MobileWorldCongressShanghai,MobileWorldCongressAmericasandtheMobile360Seriesofconferences.Formoreinformation,pleasevisittheGSMAcorporatewebsiteatwww.gsma.comFollow
3、theGSMAonTwitter:@GSMAGSMAIntelligenceisthedefinitivesourceofglobalmobileoperatordata,analysisandforecasts,andpublisherofauthoritativeindustryreportsandresearch.Ourdatacoverseveryoperatorgroup,networkandMVNOineverycountryworldwide–fromAfghanistantoZimbabwe.Itisthemostaccurateandcomplet
4、esetofindustrymetricsavailable,comprisingtensofmillionsofindividualdatapoints,updateddaily.GSMAIntelligenceisreliedonbyleadingoperators,vendors,regulators,financialinstitutionsandthird-partyindustryplayers,tosupportstrategicdecision-makingandlong-terminvestmentplanning.Thedataisusedasan
5、industryreferencepointandisfrequentlycitedbythemediaandbytheindustryitself.Ourteamofanalystsandexpertsproduceregularthought-leadingresearchreportsacrossarangeofindustrytopics.www.gsmaintelligence.cominfo@gsmaintelligence.comContents1ContentsEXECUTIVESUMMARY21INDUSTRYOVERVIEW81.1Mobilead
6、optiongrowthslowing101.24Gtakesthelead,while5Gcommercialisationapproaches171.3ScalingtheInternetofThings:11billionconnectionsinAsiaPacific19by20251.4Mutedrevenueoutlook,whilecapexseescalmbefore5Gstorm211.5Mobiledeliveringeconomicgrowth232MOBILEDRIVINGANDENABLINGINNOVATION28INAFAST-EVOLV
7、INGECOSYSTEM2.1AsiaPacifictakingtheleadon5G292.2Digitalcommerceisontherise312.3Techstartupecosystemisgrowingrapidly343MOBILEADDRESSINGSOCIALCHALLENGES363.1Connectingtheunconnected363.2Deliveringgreaterimpactforsocialinitiatives414ADVANCINGDIGITALSOCIETIESINASIAPACIFIC444.1Ident