整型美容中介服务机构的创业计划书.doc

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1、北京菡美专业微创整形咨询服务有限公司商业计划书撰写人杨帆指导老师鲍盛祥日期2011.12.2012目录一、企业概况企业名称································································3法律形式································································3联系地址·····························································

2、···3商业计划简述····························································3产品或服务·····························································3消费者··································································3启动资本················································

3、················3二、商业构想和市场分析商业构想描述····························································412三、定价计划···························································5四、主营产品服务流程·································································6五、选址计划···············

4、············································8企业的位置································································8企业选址计划的描述························································8六、促销计划····························································9七、组织机构与员工···

5、··················································9八、法律形式企业的法律形式···························································10选择这样法律形式的理由···················································1012九、市场分析···························································10一、

6、企业概况企业名称北京菡美专业微创整形咨询服务有限公司法律形式有限责任公司联系地址北京市朝阳区东三环南路58号富顿中心电话010--********经营范围服务业企业理念坚守最真实的评估提供最客观的分析商业计划简述微创整形行业近年来发展迅速、市场前景巨大。但据对行业细致的了解，发现一些存在与商家方面影响其发展和存在于消费者方面对其放心、安全消费存有隐患的问题，对市场正常交易的阻碍作用不可小觑，若继续任由其发展，甚至会影响到行业的发展方向和前景。在解决这一问题的同时，同样存在可以利用的商机。以此为契机，我公司以网络平台

7、、电话和现场服务相辅相成的服务形式，从事以专业咨询为宗旨，为有需求的消费者提供专业、全面、透明的整容技术咨询，提供商家的技术、设备、价格的比较；同时为商家提供产品推广平台，提供公平竞争环境。我公司在满足双方需求的工作任务中其中收取一定佣金。产品或服务·专业咨询·价格比较·信誉考核·形象设计·跟踪服务·私人导师·产品推广·行业信息·竞争平台·合作洽谈·客户反馈·政策法规消费者·已有固定收入的白领阶层·经济条件优厚的家庭女性·学生·其他有需求的人群启动资本·前期投资启动资本的估算数量金额租用写字楼一套5000元/月设计

8、装修一套18万元12网络平台建设电话客服N套聘请专业导师客服员工网络技师其他·前期运营资本支出项目时间资金商家信息收集1-2周项目分类整理1周洽谈商家合作1-3周商家比对评级1周总计资本来源·业主储蓄·合伙人出资·银行贷款·融资——与有实力的商家洽谈合作，出售部分股权二、商业构想和市场分析商业构想描述微创整形通常属于非永久性的疗法，能快速修饰缺点的微整形手术