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ID:61997154
大小:14.33 MB
页数:77页
时间:2021-04-09
《乔布斯的魔力演讲.ppt》由会员上传分享,免费在线阅读,更多相关内容在教育资源-天天文库。
1、ThispresentationisgivenlivebyCarmineGallobutsotheknowledgecanbesharedinthisformat,we’vecreatednotesforyoutoread.Beforewarned—ifyoupickupthisbook,yourpresentationswillneverbethesameagain.–MartinLindstrom,bestsellingauthorofBuyologyApersoncanhavethegrea
2、testideaintheworld.Butifthatpersoncan’tconvinceenoughotherpeople,itdoesn’tmatter.–GregoryBernsSteveJobsisthemostcaptivatingcommunicatorontheworldstage.Ifyouadoptjustsomeofhistechniques,yourideasandpresentationswillstandoutinaseaofmediocrity.Act1:Creat
3、etheStoryAct2:DelivertheExperienceAct3:RefineandRehearseACT1DevelopaMessianicSenseofPurposeJobshasbeengivingawe-inspiringpresentationsfordecades.In1984,JobsunveiledthefirstMacintosh.Thelaunchremainsoneofthemostdramaticpresentationsincorporatehistory.D
4、oyouwanttospendtherestofyourlifesellingsugaredwaterordoyouwantachancetochangetheworld?–SteveJobs&JohnSculleyFindWhatYouLoveSteveJobssecrettosuccess:“You’vegottofindwhatyoulove.GoingtobedatnightsayingI’vedonesomethingwonderful.That’swhatmattered.”Hew
5、asinspiredbyapurposebeyondmakingmoney.Trueevangelistsaredrivenbyamessianiczealtocreatenewexperiencesandtochangetheworld.Somemanagersareuncomfortablewithexpressingemotionabouttheirdreams,butit’sthepassionandemotionthatwillattractandmotivateothers.–JimC
6、ollins,BuilttoLastPlaninAnalogThesinglemostimportantthingyoucandotodramaticallyimproveyourpresentationsistohaveastorytotellbeforeyouworkonyourPowerPointfile.–CliffAtkinson,BeyondBulletPointsTrulygreatpresenterslikeSteveJobsvisualize,planandcreateideas
7、onpaper(orwhiteboards)wellbeforetheyopenthepresentationsoftware.THINKINGSKETCHINGSCRIPTING90HOURS30SLIDESBUILDINGSLIDESREHEARSINGDesignexpertsrecommendthatpresentersspendthemajorityoftheirtimethinking,sketchingandscripting.NancyDuarterecommendsthatap
8、resenterspend90hourscreatinganhourlongpresentationwith30slides.Butonlyonethirdofthattimeisspentbuildingslides.Anotherthirdisrehearsing,butthefirstthirdisspentcollectingideas,organizingideas,andsketchingthestory.CreateTwitter-LikeHeadlines@Ben:
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