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1、经销商如何做品类管理（Howdodealersmanagecategory）Asdistributors,whydosomepeoplehavesomanycustomers,somanybusinesses,somuchcash,youdon't?Categorymanagementnotonlybringsmoresales,butalsoimprovesdealer'scapitalturnoverandprofitmargin.Nowwespeakbecauseofthetheoryofcat
2、egorymanagementismore,thebookstoreinsideall,here,Iasfaraspossiblefromthemarketingaspectmore,fromtheactualoperationtodosomespecificandfeasibleanalysis,lessaboutsomeconcepts,providesomepracticalmethods,popularlanguageasfaraspossible,thecontentiscategoryma
3、nagementtotalkaboutFMCGdealersfromthecondimentindustry,categorymanagementisthesupplierandtheretailertodotogether,butthecondimentdealergenerallyplayadualrole,talkingabouthereisfocusedontheroleofretailersasdealershowtodocategorymanagement,wehopetohelp.Dea
4、lersshoulddocategorymanagementManydealersanddistributorsoftheemployeesaretheunitproductsingleproductprofitasdiscriminantownshopbusinessfocus,infactthisisnotwrong,wealsoobservedthatthestrengthofthepartydominatethemealmaterialdealersactuallydocategorymana
5、gementworkinnaturallyorhalfunconsciously.Suchasspices(soysauceandvinegar),drinks,drycargo,bearrangedindifferentrepositories;theyarethemainpush,pushfortheproduct,forwarehouseturnover,theturnoveroffundstoconsideralot,canquicklyadapttothenewmarketenvironme
6、nt,resultingintheregionalcityvenuetoobtainacompetitiveadvantage.Afastturnovercanusetenthousandyuan,onehundredthousandyuantodobusiness,thebenefitsofeachdealerknow.That'swhytheyhavesomanycustomersWhyaretheresomanybusinesses?Whydoyoumakemoremoneythanothers
7、?Whyistheresomuchcash?Categorymanagementisnotnuclearweapons,noramodernlanguage,butnottheinvisible"theemperor'snewclothes",itisacanincreasethedealerandofflinecustomerstogetherwiththetoolstomakemoney,thisistheeffortsforthedealerwithsuppliersformanufacture
8、rstomaximizethebenefitsofboththeregionandthefollowingIwillintroducethemaleaccordingtoonesideofthecondimentdealerinthiswayishowtolearnedwithoutteacher,andhelpyoumorecomprehensive,moretoolsusecategorymanagementsystem,greatlyexpandt
