房地产金牌置业顾问

《房地产金牌置业顾问》由会员上传分享，免费在线阅读，更多相关内容在工程资料-天天文库。

1、金牌置业顾问培训手册马文广房地产金牌置业顾问培训手册编辑人：丁丁5.1-9,,services,andmakethecitymoreattractive,strengtheningpublictransportinvestment,establishedasthebackboneoftheurbanrailtransitmulti-level,multi-functionalpublictransportsystem,thusprotectingtheregionalpositionandachieve打造卓越顾问团队第173

2、页共173页汇聚无限财富潜力金牌置业顾问培训手册马文广目录第一篇房地产基本知识_________________________________________4第二篇金牌置业顾问的基本素质与礼仪第一章概述___________________________________________________13我是谁？售楼员的定位___________________________________13我面对谁？售楼员的服务对象_____________________________14我的使命？售楼员的工作职责及要求___

3、____________________15客户是谁？_____________________________________________15第二章售楼员的基本素质我要了解的？专业素质培养_______________________________16我要培养的？综合能力要求_______________________________17我要根除的？克服的痼疾_________________________________20推销之单车理论______________________________________

4、___22第三章售楼员的仪容仪表与行为规范我穿我戴_______________________________________________23我言我行_______________________________________________25金牌置业顾问综合素质注意事项___________________________29第三篇通用面对面顾问式销售几个观念_______________________________________________34销售的两种类型_______________________

5、__________________35销、售、买、卖_________________________________________36沟通说服技巧___________________________________________38问的艺术_______________________________________________39听的艺术_______________________________________________41赞美艺术___________________________________

6、____________43第四篇通用面对面顾问式销售的十大步骤一、准备_______________________________________________45二、如何开发客户_______________________________________46三、如何建立信赖感_____________________________________48四、了解客户需求_______________________________________495.1-9,,services,andmakethecitymorea

7、ttractive,strengtheningpublictransportinvestment,establishedasthebackboneoftheurbanrailtransitmulti-level,multi-functionalpublictransportsystem,thusprotectingtheregionalpositionandachieve打造卓越顾问团队第173页共173页汇聚无限财富潜力金牌置业顾问培训手册马文广五、介绍产品塑造价值______________________________

8、_____49六、竞争对手比较_______________________________________50七、解除顾客反对意见___________________________________50八、成交_______________________________