体验商务英语综合教程Unit_4答案

体验商务英语综合教程Unit_4答案

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1、.Unit4AdvertisingPartIBusinessVocabularyDirections:Thereare20incompletesentencesinthispart.ForeachsentencetherearefourchoicesmarkedA,B,CandD.ChoosetheONEthatbestcompletesthesentence.ThenmarkthecorrespondingletterontheAnswerSheetwithasinglelinethroughthecenter.Thisparttotals20poin

2、ts,onepointforeachsentence.C1Outdooradvertisingisoneofthefastestgrowing_______________inthemarket.AmarketsBsectionsCsegmentsDsectorsD2Theworldofoutdooradvertisingbillboards,transportand‘streetfurniture’is______about$18billionayear,just6%ofalltheworld’sspendingonadvertising.Aworth

3、whileBworthyCvaluedDworthC3ThesoaringcostsofTVare______________clientstoconsideralternatives.AmakingBdrivingCpromptingDlettingA4BMWrana‘teasers’campaigninBritainonbusshelters.AexclusivelyBlargelyCgreatlyDinclusivelyC5Placinganadonabusshelterfortwoweeks________________atabout£90.A

4、worksonBworksawayCworksoutDcalculatesD6Wearefacinga________________withourmarketshare.Whatarewegoingtodoaboutit?ApromotionBsaleCorderDcrisisA7Focus,alargeadvertisingagencybasedinParis,hasareputationforcreatingimaginativeand____________campaigns.AeffectiveBefficientCeffectDefficac

5、iousC8Focusnowneedsto________________potentialclientsthatitstillhasplentyofcreativeideastooffer.AensureBassureCconvinceDpersuadeB9Focushasbeenaskedto_________________ideasforadvertisingcampaignstomanagementsofthecompaniesconcerned.AofferBpresentCsupplyDfurnish......D10Thelittlevi

6、llagewherehelivedwouldbeapopulartourist________________.AplaceBsiteCvisitDresortB11Thankyoufortheaboveorder______________ourbicycles.AofBforCbyDagainstC12ItisstipulatedinourSalesConfirmationNo.2007021____________the5,000bicyclesyouorderedaretobeshippedintwoequallotsinMarchandApri

7、l2007.AwhichBwhereCthatDwhatA13Yourequestedthat80%ofthebicycles____________inMarchandthebalanceinApril.AbeshippedBshippedCtoshipDhavebeenshippedC14Althoughwehavethequantity______________stock,itistoolateforustoship80%ofyourorderinMarch.AfromBforCinDatD15Wehavereceivedyourletterof

8、28March,___________ustomodifytheprevious

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