综合阶段英语学习讲义-注册会计师(cpa-)

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1、http://www.topsage.com/5.、Porter’sdiamondPortertriedtoanswerthefollowingquestions:Whydoesanationbecomethehomebase（总部，根据地）forsuccessfulinternationalcompetitorsinanindustry?Germanyisrenownedforcarmanufacture;Japanisprominentinconsumerelectronics（消费性电子产品）.Whyarefirmsbasedinaparticula

2、rnationabletocreateandsustaincompetitiveadvantageagainsttheworld’sbestcompetitorsinaparticularfield?Whyisonecountryoftenthehomeofsomanyofanindustry’sworldleaders?Portercalledtheanswerstothesequestionsthedeterminants（决定因素）ofnationalcompetitiveadvantage.Hesuggestedthattherearefourma

3、infactorswhichdeterminenationalcompetitiveadvantageandexpressedthemintheformofadiamond.迈克尔·波特识别出国家竞争优势的四个决定因素，构建了钻石模型。Factorcondition要素状况（物质、人力、资金、知识、基础设施）Demandconditions需求条件（国内市场需求）Relatedandsupportingindustries相关和支持性行业的存在Firmstrategy,structureandrivalry企业战略、结构和同业竞争Favorablefact

4、orconditions:physicalresourcessuchasland,mineralsandweather;capital;humanresources;knowledgeandinfrastructure.Theremustbeastronghomemarketdemandfortheproductorservice.Thesuccessofanindustrycanbeduetoitssuppliersandrelatedindustries.Organizationgoalscanbedeterminedbyownershipstruct

5、ure.1.BenchmarkingBenchmarkingistheprocessofsystematiccomparisonofaservice,practiceorprocess.Itsuseistoprovideatargetforactioninordertoimprovecompetitiveposition.基准分析是企业和竞争对手在劳务、实践或流程等方面系统进行比较的过程。其主要目的就是为提升竞争力而设定相关目标。Themainbenefitsinclude:主要好处包括：Improvedperformanceandaddedvalue提升

6、业绩和增加价值Improvedunderstandingofenvironmentalpressure更加深刻理解环境压力Improvedcompetitiveposition提升竞争地位Acreativeprocessofchange创造性的变化过程大家论坛-注会论坛-免费的学习考试坛http://www.topsage.com/Atargettomotivateandimproveoperations促进和改进运营的目标Increasedrateoforganizationallearning提升组织学习速度2.StrategiccapabilityS

7、trategiccapabilitycanalsobedividedintothresholdcapabilitiesandcapabilitiesforcompetitiveadvantage.Thresholdcapabilities（基本能力）.Thesearetheminimumcapabilitiesneededfortheorganizationtobeabletocompeteinagivenmarket.Capabilitiesforcompetitiveadvantage（具有竞争优势的能力）.Thecapabilitiesthatall

8、owanorganizationtobeatitscompetit