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1、—continuedfromfrontflap—$24.95USA/$29.95CANup-closelookattherough-and-tumbleenvironmentinwhichsomanyofourconsumerproductsarebeingmade.twasanupside-downworldinwhichmanu-facturersthoughtnothingofmanipulatingPoorlyMadeinChinaisthetaleofamodern-dayIproductqualityinorde
2、rtosavepennies,goldrushanditsconsequences,thechronicleofawherepreviouslysavvyforeignbusinesslead-risingeconomicpoweranditspathalongasteepersweretakenforaridebytheirpartners,wheregrowthcurve.Entertainingandenlightening,theentiremanufacturingfacilitiessometimesvan-“T
3、hisfast-pacedtraveloguethroughtheworldofChinesemanufacturingisscary,bookrevealstheextenttowhichcultureaffectsishedintothinair.WelcometoPoorlyMadeinChina!businessdealings,andultimatelysuggeststhatfascinating,andveryfunny.Midlerisnotonlyaknowledgeableguidetotheinvisi
4、blewemayhavemoretobeconcernedwiththanunderbellyoftheglobaleconomy,heisasympatheticandastuteobserverofChina,WhenhearrivedinSouthChinaasarecentlyproductfailuresalone.itschallenges,anditspeople.Agreatread.”minted,Mandarin-speakingWhartonMBAat—PIETRARIVOLI,authorofTheT
5、ravelsofaT-ShirtintheGlobalEconomytheheightoftheboominexportmanufacturing,PaulMidlerwassoughtoutbyanumberof“PaulMidlertakesusforaridethroughthefastest-growingeconomyintheworld,foreigncompanies—fromAmericanimportersofrevealingwhatcan—andsometimesdoes—gowrongwhenU.S.
6、companiesshiftdiscountsoapandshampootoBelgiandiamondPAULMIDLERgraduatedfromcollegein1992productiontoChina.WorkingintheheartofChina’sexporthub,inthecountry’smerchantstoNewYorkwastepaperrecyclers—withaconcentrationinChinesehistoryandsouthernregion,hehastheadvantageof
7、afront-rowseattotheno-holds-barredalllookingforhelpintheneweconomy.Thelanguage.Afterworkingforanumberofyearsadventurescamefast,asdidthebusinessandinChina,hereturnedtotheUnitedStatestogamesplayedbetweenmanufacturersandimporters.Heintroducesustoacastofculturallessons
8、.completeamaster’sinbusinessadministrationreal-lifecharactersandtellshisstorywithamixofaffectionandskepticismforattheWhartonSchooloftheUniversity