microeconomics-uk .pdf

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1、KRISTERAHLERSTENESSENTIALSOFMICROECONOMICSDOWNLOADFREETEXTBOOKSATBOOKBOON.COMNOREGISTRATIONNEEDEDKristerAhlerstenMicroeconomicsDownloadfreeebooksatBookBooN.com2Microeconomics©2008KristerAhlersten&VentusPublishingApSISBN978-87-7681-410-6DownloadfreeebooksatBookBooN.com3MicroeconomicsContentsContents1

2、Introduction101.1Plan112Supply,Demand,andMarketEquilibrium122.1Demand122.1.1TheDemandCurve122.1.2WhendoWeMovealongtheDemandCurve,andWhenDoesItShift?132.2Supply142.2.1TheSupplyCurve142.3Equilibrium162.3.1HowtoFindtheEquilibriumPointMathematically172.4PriceandQuantityRegulations172.4.1MinimumPrices172

3、.4.2MaximumPrices192.4.3QuantityRegulations193ConsumerTheory213.1BasketsofGoodsandtheBudgetLine223.2Preferences253.3IndifferenceCurves263.4IndifferenceMaps273.5TheMarginalRateofSubstitution28JulianLienich,engineerPleaseclicktheadvertIcanshapethefuture.Everyday.TheE.ONgraduateprogramrequiresmyenergya

4、ndcreativeinput.InexchangeIgettoworkwithup-to-datetechnologiesinateamthatsupportsmyprofessionaldevelopment.Whataboutyou?Yourenergyshapesthefuture.www.eon-career.comDownloadfreeebooksatBookBooN.com4MicroeconomicsContents3.6IndifferenceCurvesforPerfectSubstitutesandComplementaryGoods293.7UtilityMaximi

5、zation:OptimalConsumerChoice313.8MorethanTwoGoods324Demand344.1IndividualDemand344.1.1TheIndividualDemandCurve344.1.2TheEngelCurve354.2MarketDemand364.3Elasticity384.3.1PriceElasticity384.3.2IncomeElasticity394.3.3Cross-PriceElasticity405IncomeandSubstitutionEffects415.1NormalGood425.2InferiorGood43

6、6ChoiceunderUncertainty466.1ExpectedValue466.2ExpectedUtility466.3RiskPreferences486.4CertaintyEquivalenceandtheRiskPremium496.5RiskReduction507Production517.1TheProfitFunction517.2TheProductionFunction52it’saninterestingworldGetundertheskinofit.GraduateopportunitiesCheltenham

7、£24,945+benefitsOneofth

8、eUK’sintelligenceservices,GCHQ’sroleistwo-fold:togatherandanalyseintelligencewhichhelpsshapeBritain’sresponsetoglobalevents,and,toprovidetechnicaladvicefortheprotectionofGovernmentcommunicationandinfo