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1、iPraiseforChangeManagementMasterclass“Thisbookcoversthecomplexsubjectofchangemanagementinahighlyreadableway.ItprovidesaninvaluableresourceformanagersorMBAstudentswantingtolearnhowtomanagechangesuccessfully.”DrTimHughes,BristolBusinessSchool“Athoroughlypracticalandstrai
2、ghtforwardchangemanagementhandbook,fullofusefulideasandhandytips.”ChrisBones,Principal,HenleyManagementCollege“Anexcellentpracticalread.Itconsolidatedmyexistinglearning,andatthesametimeintroducedmetosomenewandusefulmodels,whichIshalluse.”AnjaliAryaMBA,OrganizationalDev
3、elopmentConsultant“ChangeManagementMasterclassprovidesastructuredwaytonavigatethroughthecomplexsubjectofchangemanagement.Studentsandoperationalmanagersalikeshouldbenefitfromthisusefulbook,thatcombinesrelevanttheory,experienceandbestpractice.”PhilipLawrenceMBA,Programme
4、sManager,AlcatelLucent“ThisbringstogethereverythingonchangemanagementIcaneverrememberreadingorstudyingintoaverystructuredandlogicalframework,andpresentsaclearlybalancedviewofacademicmodelsandcommercialinsight,drawingfromorganizationexamplesandmanagementexperience.Iwoul
5、dseethisbookbeingvaluabletostudentsorseniorbusinessleaderseitherasaframeworktoreadcompletelyforacomprehensivelearningofthesubject,orasareferenceguidebyusingselectedelementsofthe‘taskandprocessframework’fromwhichyoucouldbuildspecificknowledgeandideas.”DeborahBatemanMBA,
6、Manager,BusinessSupport&Development,Halifax“ChangeManagementMasterclassisanexcellentguideforbothmanagersandstudentstolearnhowtomanagechangebetterwithintheirorganizations.Thewell-organizedstructureandcasestudyapproachmakesthesubjectveryaccessibletothereader.Ihavereallye
7、njoyedreadingthisbookandwouldhighlyrecommendit.”MariaJesusFernandez-Gutierrez,EnterpriseCoreVoicePropositionManager,VodafoneUK“Itillustratesclearlythatthereisn’tjustoneanswerorapproachtomanagingchangesuccessfully.Thekeymessagefromthisbookforseniormanagersoflargeorganiz
8、ationsistheimportanceofdevelopingstrongandadaptableleadershipcapabilitiestosupportandaligneveryphaseofthechangeproces
