体验商务英语综合教程4unit6

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1、Unit6RiskStartingupC-D1doingnothing2creditorguaranteerisk3politicalrisk4riskofcatastropheordisruption(=theriskofnotbeingabletocontinuebusinessasusualbecauseofsomeunforeseenevent).Vocabulary:describingriskAPredictMeetAssessManageforeseenencounterfacecalculateestimatepriorit

2、iseeliminateminimizereducespreadle2f3g4d5c6b7aCHigh:great;huge;serious;significant;substantial;terrible;tremendousLow:faint;low;negligible;remote;slightListening:managingriskA1doingnothing2creditorguaranteerisk3politicalrisk4riskofcatastropheordisruption1a)trueb)truec)fals

3、e2.1)Thecompanywillendupwithanobsoleteproductinanobsoletemarket.2)Thecustomermaynotpay.3)Governmentactionsmaychangethesituation.4)Acompanymayencounterfraudorcriminaldamage.B1.Companiesshouldhavegoodquality,up-to-dateandreliableinformationavailable・2.Theyshouldhaveagoodmana

4、gementteaminplacetoidentifyanddealwithrisks.3.Thereshouldbegoodlinesofcommunicationbetweenthepeopleinthecompanywhowillpayanimportantroleindealingwithanyrisk.c1.Aprintingpresswasusingout-of-datetechnology・Ilhadaskilledworkforce,buthadn，tkeptupwiththemarketandhadtoclosedown.

5、Lesson:Companiesmustkeepupwithevolvingtechnologyandmarketdemandsorgooutofbusiness・2.Companiessoldgoodsoncreditandwereneverpaid.Lesson:Checkthecreditstatusofthecompaniesyoutradewith,ordemandpaymentupfront.Reading:RisksfromglobalizationPair1Pair2Pair3RussiatI<—>TheMiddleEast

6、<—>tNorthAfricat<—>ILatinAmericaI<—>tBlc2g3d4f5a6c7bcRussiatTheMiddleEast一/]NorthAfricaLatinAmerica—/JD1globalisation2thedevelopmentofcommunicationtechnologiesa)terrorism,kidnapping,pettycrimeb)directactionbypressuregroups,consumeractivism,humanrightsdemandsc)international

7、sanctions,currencydevaluationd)organisedcrime,fraud,corruption,extortion,pettycrimeForexample,theSsmightmentionoilcompaniesandenvironmentalprotest,pharmaceuticalscompaniesandprotestorsagainsttestingdrugsonanimals,oraneconomicrecessionthatparticularlyaffectscertaintypesofco

8、mpany.Languagereview:IntensifyingadverbsMostadverbsareformedbyadding-lytotheadjective・For