贝恩咨询贝恩《BainBPRApproachKaiA.pdf

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1、BainBPRApproachKaiA.SimonViktoraInstitute1GeneralaspectsBainusesfivekeysuccessimperativesforBPRprojects.TheapproachusedbyBain&Co.alsodiffersfromthedefinitionoutlinedbytheearlyadvocatesHammer&Champy.Hammer&ChampysdefinitionBainsdefinitionTheradicalredesignofbusinessTheholisticredesigna

2、ndprocessestoachievedramaticoptimizationofabusinesstoimprovementsincriticalmeasuresachievefullpotentialandbuildofperformance,suchascost,strategiccompetitiveadvantage.quality,capital,service,andspeed.ThisincludestheradicalredesignofcoreprocessesaswellastheapplicationoftheentireBaintool

3、kitofperformanceenhancingtechniques.ThedefinitionofHammer&Champyisfocusingtheaspectofbusinessprocessperformanceimprovementinquantitativeterms.ConductingaBPR-projectwiththisdefinitionasstarting-point,thetargetedimprovementswouldprimarilybedefinedintermsofquality,cycle-timeandcosteffici

4、ency.TheBaindefinition,ontheotherhand,takesawiderperspectiveandincludestheaspectofstrategiccompetitiveadvantageinanexplicitway.2Reengineeringprinciples·Topmanagementsponsorship.Seniormanagementisobligedtoprovideaninspirationalvisionoftheultimategoaltobeachieved.Thisincludestheslaughte

5、rofsacredcows,allowingthereengineeringteamtoexploreallopportunities,eventhosethatmightimplyare-considerationofthecompany'sbusinessscopeandstrategy.Also,theremustbeaclearandearlycommitmenttotheresultsthataredevelopedduringtheinitiativeinordertogivethenecessarycreditabilitytotheeffort.·

6、Strategicfoundation.Thebusinessofthecompanymustbeclearlydefined.Consequently,anybusinessimprovementeffortmustdepartfromare-considerationoftheorganization'sbusinessscope,visionstatementandoverallstrategy.Theresultofthisinitialphasemustinformtheidentificationofbusinessprocessesandcustom

7、errequirements.·Comprehensivechangemanagement.Thegoalsofthechangeinitiativemustbecommunicatedextensivelythroughouttheentireorganization.Thechangeeffort,leadbytheprojectteam,hastoshowearlyachievements,thatprovidemomentumtotheoveralleffort.·Rightandleft-brainedthinking.Breakthroughideas

8、,andr