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1、JournalofEnvironmentalEconomicsandManagement65(2013)87–109ContentslistsavailableatSciVerseScienceDirectJournalofEnvironmentalEconomicsandManagementjournalhomepage:www.elsevier.com/locate/jeem$Demandforhealthriskreductionsa,nbTrudyAnnCameron,J.R.DeShazoaDepar
2、tmentofEconomics,UniversityofOregon,Eugene,OR97403-1285,USAbDepartmentofPublicPolicy,SchoolofPublicAffairs,3250PublicPolicyBuilding,UCLA,LosAngeles,CA90095-1656,USAarticleinfoabstractArticlehistory:Achoicemodelbasedonutilityinasequenceofprospectivefutureheal
3、thstatespermitsReceived2January2012ustogeneralizetheconceptofthevalueofstatisticallife(VSL).OurrepresentativeAvailableonline7August2012nationalsurveyasksindividualstochoosebetweencostlyrisk-reducingprogramsandtheKeywords:statusquoinrandomizedstatedchoicescen
4、arios.OurmodelallowsforseparatemarginalValueofamicroriskreductionutilitiesfordiscountednetincomeandavoidedillnessyears,post-illnessyears,andlostValueofastatisticallifelife-years.OurestimatespermitcalculationofoverallwillingnesstopaytoreducerisksforRiskreduct
5、ionawidevarietyofdifferentprospectiveillnessprofiles.ThesecanbebenchmarkedagainstRiskvaluationthestandardVSLasaspecialcase.Mortalityrisks&2012ElsevierInc.Allrightsreserved.MorbidityrisksIllnessprofilesBenefit-costanalysisChoicemodelRepresentativenationalsurvey1
6、.IntroductionPoliciestoreducehealth,environmental,andsafetyrisksareoftenintendedtoreducetheincidenceofmajorillnessesorinjuriesthatdevelopinfutureyears.Wepresentanewapproachtothemeasurementofindividual-specificbenefitsthatresultfromreductionsinfuturepatternsofm
7、orbidityandmortalityrisks.Measuresofsuchbenefitsareimportanttoresearchersandpolicy-makersinmanyfields.Forexample,thisinformationhelpsusunderstandthebenefitsofexpendituresonmedicalresearchorthebenefitsfromcostlyenvironmentalregulations.Itcanalsohelpusdecideuponap
8、propriatelevelsofregulationsforroad,workplace,andhouseholdsafety,orhowmuchweshouldspendonpubliclysupportedhealthcare(e.g.,OECD[55]).Theconventionalapproachtomeasuringthebenefitsofhealthriskreduct
