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1、如何开拓非洲市场（HowtoopenuptheAfricanmarket）WiththeincreasinglyobviouseconomicglobalizationandtheimplementationofChina'smarketdiversificationstrategy,anywhereintheworldcanbringhugeprofitsforChineseenterprises.Africa,onceknownasthe"marginalizedcontinent",hasbeendevelopingparticularlyrapidly
2、inrecentyears,especiallyinthe2010WorldCupinSouthAfrica,whichhasfocusedtheworldonafrica.ManydomesticenterpriseshavealreadytastedthesweetnessoftheirearlyinvolvementinAfrica,butmanyforeigntradeenterprisesarestillinwait-and-seestatebecauseoftheirbusiness,customs,governmentpoliciesandoth
3、erfactors.Here'salistofsomeoftheinformationrelatedtotheAfricanmarketandsomeofthefriendswhowanttoopenuptheAfricanmarket.CountriesincludedSouthAfrica,Egypt,Sultan,Libya,Tunisia,Algeria,Morocco,Ethiopia,Eritrea,Somalia,Djibouti,Kenya,Tanzania,Uganda,Rwanda,Zambia,Angola,Zimbabwe,Malawi
4、,Mozambique,Botswana,Namibia,Senegal,Guineaetc..BriefintroductionofAfricaneconomicsituationThelevelofeconomicdevelopmentinEastAfricaisthelowestinallmajorregionsofafrica.Dailyconsumergoods,textileproductsChinesemoresuitablefortheneedsofpeopleinEastAfrica,Chinesemechanicalandelectrica
5、lproducts,machinery,chemicalproductsaremoresuitableforthenationalindustrialandagriculturaldevelopmentlevel,hasbroadmarketprospects.ThelevelofeconomicdevelopmentinWestAfricaisinthemiddlelevel.Atpresent,mostpeopleofWestAfricanconsumershoppingconceptbelongstothepractical,isthepursuitof
6、economicbenefitsanddurable,ofbrand,style,packagingisnotveryexquisite;belongstotheenjoymentofafewpeople,onlyafewhighearnersandlargeprivateowners.Therefore,themarketcapacityofhigh-gradegoodsislimited,andtheChinesegoodsofgoodqualityandlowpricearewelcomedbytheWestafricans.ThemarketofSou
7、thAfrica,canbeseeneverywhereChinagoods,insomesupermarketchains,althoughtherearemanyitemschangelocalbrandsandpackaging,butalsoChinaorlocalChineserunfactory.ChinesegoodsarenotonlyfoundinthecapitalandbigcitiesofSouthernAfricancountries,butalsohavehighmarketshareinsomesmallandmedium-siz
8、edtowns.NorthAfrica
