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《The Writing Principles and Techniques of Business English 商务英语毕业论文》由会员上传分享，免费在线阅读，更多相关内容在学术论文-天天文库。
1、毕业论文（设计）题目:ThewritingprinciplesandtechniquesofBusinessEnglishletters学生姓名学号班级专业分院指导教师2014年11月08日AbstractWiththedevelopmentoftheglobeeconomicandthecontinuousenlargementofourforeigntrade,businessEnglishlettersbecomeincreasinglyimportantintheinternationaltrade.BusinessEnglishlett
2、ersarethemajormeansofwrittencommunicationbetweentwopartiesintheinternationaltrade,andtheirwritingisveryimportanttothebusinessoftheenterprise.Fortunately,somewritingprinciplesandtechniquescanbeused.Inordertomakethebusinesslettersaccurate,verbalfluency,easiercommunicationandund
3、erstandingforthetradingparties,weshouldfollowcertainwritingprinciplesandusesomewritingtechniques.Keywords:BusinessEnglishletters;writingprinciples;writingtechniques长春职业技术学院毕业论文（设计）专用纸ContentsChapter1.BasicpartsofaBusinessEnglishletterChapter2.ThewritingprinciplesofBusinessEng
4、lishletters2.1Conciseness2.2Clarity2.3Completeness2.4Concreteness2.5Courtesy2.6Correctness2.7ConsiderationChapter3.ThewritingtechniquesofBusinessEnglishletters3.1Simplewordsbest3.2Adopttherighttone3.3Notetheuseofjargon3.4Useactivevoiceratherthanpassivevoice3.5Varysentenceleng
5、th3.6Havesuitableparagraphslength3.7Payattentiontofirstandlastimpressions3.8CheckyourlettersTheWritingPrinciplesandTechniquesofBusinessEnglishlettersChapter1.BasicpartsofaBusinessEnglishletterMostbusinesslettershave7standardparts.Theyare:letterhead,date,insideaddress,salutati
6、on,body,complimentaryclose,andsignature.Weappropriate,anyofthefollowingoptionalpartscanbeincluded:attention,subject,enclosure,postscript.1.1LetterheadTheletterheadexpressesafirm’spersonalityandisgenerallyprintedonthefirm’sstationery.Ithelpstoformtheimpressionofthewriter’sfirm
7、.Stylesvaryconsiderably,buttheyallgivesimilarinformation,usuallycontainingallorsomeofthefollowingelements:thecompany’snameandaddress,postcode,telephonenumber,faxnumber,e-mailaddress,evenwebaddress.Theymaybepositionedinthecenter,orattheleftmarginfortheblockstyle,orflushattheri
8、ghtmarginforthestyle.1.2DateBusinesslettersshouldhavethecorrectdatet
