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1、宁波大学硕士学位论文TheStudyofCoreCompetenceofCorporationinGuodianBeilunCompanyAbstractAtpresent,theworldeconomicsituationonthewholeisstillveryseriouscomplex,economicrecoveryisnotstable,uncertainty.China'seconomicdevelopmentimbalance,uncoordinatedandunsustainable
2、problemisstillveryprominent,theeconomyoperationofthenewsituationfacingmanynewproblems.Powergenerationindustryfacedwithelectricpowerdemandgrowthcontinuedtoslow,coalpricecontradictionsisstillnotsolved,fundingandfinancingcostproblembecomemoreprominent,ener
3、gyconservationandemissionsreductionpressureunprecedentedincrease,horizontalcompetitionmoreintense,andmanyotherpressureandchallenges,thermalpowerenterprisemanagement,expandtheunsustainabledevelopmentspace.Howtoaccordingtotheactualsituation,lookingforsuit
4、ablefortheirowndevelopmentmodeofstrategicmanagement,guidedbythescientificconceptofdevelopment,transformationofthemodeofoperation,todevelopandimprovetheircorecompetitiveness,seekingcompetitiveadvantage,haveveryimportantstrategicsignificanceforthermalpowe
5、renterprisesinourcountry.Basedonthetheoreticalreferencetothestrategicmanagementandenterprisecorecompetitivenessoftherelevanttheoreticalresultsathomeandabroad,usingthetheoryofPESTandporter'fivemodel"theoryofeffectsofguodianbeilunmacroenvironmentandindust
6、ryenvironmentforthedevelopmentofcompany'scorecompetitiveness,thispaperanalyzedtheexternalenvironment;Basicabilityandtheenterpriseculturefromtheenterpriseresources,enterprisetripartitefaceofguodianbeiluncompany'sinternalenvironmentisanalyzed.Fromthemanag
7、ement,technologyandinnovationabilityofanalysistoidentifyguodianbeiluncompany'scorecompetitivenessformanagementinnovationandtheenterpriseculturecharacteristic,atthesametimeputforwardtodeveloptheexistingcorecompetitivenessmethodandmeans,andofferreferencef
8、orthecompany.KeyWords：PESTtheory，SWOTanalysis，corecompetitivenesscorecompetitivenessThermalPowerIndustryIII国电北仑公司核心竞争力分析目录1绪言........................................................................................................
