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时间:2019-02-01
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1、浙江工贸技师学院2012第一学年电子商务英语期末考试(开卷考查)班级:姓名:学号:1.请填写对应的电子商务术语的英文单词。(20分)(1)公司与顾客之间的电子商务(缩写)()(2)互联网()(3)在线拍卖()(4)中小企业()(5)库存()(6)零售商()(7)供应链()(8)电子零售()(9)实体店+网络的零售商()(10)电子现金()(11)电子资金转账()(12)支付处理服务系统()(13)物流()(14)配送()(15)在线订货()(16)最优化()(17)目标市场()(18)目标客户()(19)网络营销()(20)
2、仓储()2.请把下面的英文句子翻译成中文。(40分)(1)Businesstoconsumerelectroniccommerce(B2C)meansretailtransactionsofproductsorservicesfrombusinessestoindividualshoppers.(2)C2CisconductedbyseveraldifferentwaysovertheInternet;thetypicalandwell-knownC2Cactivitiesareauctions.(3)Theissuingb
3、anksendsthetransactiontotheprocessor,eitherauthoringthepaymentornot.3(4)Authorizationdetermineswhetherabuyer’screditcardisactiveandwithsufficientfunds.(5)Thisrequiresthequickandeffectivesuitablenessofthelogisticsdepartments.(6)RetailingconductedovertheInternetiscal
4、ledelectronicretailing,ore-tailing,andthosewhoconductretailbusinessonlinearecallede-tailers.(7)Internetmarketingcanbeatime-andcost-savingsupplementtotheoverallmarketingstrategy.(8)Tomeettherequirementofthecustomers,enterpriseshavetosetuplogisticsnetworksconsistingo
5、falotofsmalldistributioncentersinthesalesarea,whichhaveresultedinthefragmentedinventory,higherinventorylevel,morewarehousingfacilitiesandfrequentdistribution.3.请把下面的短语翻译成英文。(40分)(1)快捷可靠的配送(2)控制库存和运输成本(3)方便快捷的在线订货系统3(4)赢得市场竞争优势(5)供应链的竞争(6)降低物流成本(7)市场竞争力(8)经济效益(9)建立物
6、流网络(10)优化设备和人员3
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