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1、共收集剪报30篇,总广告价值436,068元，其中平面媒体9篇,广告价值为206,868元;网络媒体21篇,广告价值229,200为元。No.MediaNameReportHeadlineDateofPublicationWordsAdValue(RMB)Newspaper1.MorningHerald《潇湘晨报》NewBeetle"ColorofCity"RoadShowHeldinChangsha新甲壳虫发现城市色彩之旅长沙秀2010-7-292,94662,8452.SanxiangCityNews《三湘都市报》VolkswagenNe
2、wBeetle"CityofColor"RoadShowKicksoffinChangsha大众“发现城市色彩之旅”长沙起航新甲壳虫异彩传星城2010-7-282,14339,7593.ShenyangEveningNews《沈阳晚报》NewBeetleColorofCityRoadShowArrivesinShenyang秀你色彩异彩传城新甲壳虫发现城市色彩之旅来沈2010-7-271,20837,0394.LiaoshenEveningNews《辽沈晚报》"ColorofCity",NewBeetle"ColorofCity"RoadSh
3、owArrivesinShenyang秀你色彩异彩传城新甲壳虫发现城市色彩之旅来到沈阳2010-7-2858920,4705.ChangshaEveningNews《长沙晚报》CityColorofChangsha长沙的城市色彩为麻辣红2010-7-271,08320,0936.ChineseBusinessMorningView《华商晨报》NewBeetle"ColorofCity"RoadShowKicksoffinShenyang新甲壳虫发现城市色彩之旅沈阳开秀2010-7-2965814,9247.TianfuMorningNews《
4、天府早报》July25NewBeetleColorofCityRoadShowHeldinChengdu7月25日“新甲壳虫发现城市色彩之旅”到成都2010-7-272415,0908.NanningEveningNews《南宁晚报》HongdeImportVolkswagen4SStoreHostsBeetleCityColorSeriesEvent弘德大众进口汽车开展甲壳虫城市色彩主题活动2010-6-305193,5749.AutoFashionNews《汽车时尚报》NewBeetle"ColoroftheCity"Campaignto
5、KickOff新甲壳虫发现城市色彩之旅2010-7-122273,074Website10.www.sina.com.cn新浪网CityColorofChangsha-NewBeetle"CityImpression"RoadShowHeldinChangsha2010-7-2759919,200-88-长沙的城市色彩为麻辣红1.www.163.com网易大众甲壳虫城市巡游秀出上海晴天蓝2010-7-2968115,0002.www.pcauto.com.cn太平洋汽车网NewBeetle"CityImpression"ParadeShang
6、haiEvent新甲壳虫“城市印象”巡游上海站2010-7-261,03515,0003.www.car136.com汽车殿堂ColorofCity,BeetleRoadShowinKunming好“色”之旅甲壳虫昆明城市巡游花絮2010-8-281610,0004.www.eastmoney.com东方财富网ColorofCity,BeetleRoadShowinKunming好“色”之旅甲壳虫昆明城市巡游花絮2010-8-284410,0005.www.0597car.com闽西汽车网ColorofCity,BeetleRoadShowi
7、nKunming好“色”之旅甲壳虫昆明城市巡游花絮2010-8-285110,0006.www.cheshi.com网上车市ColorofCity,BeetleRoadShowinKunming好“色”之旅甲壳虫昆明城市巡游花絮2010-8-184110,0007.ifeng.com凤凰网ColorofCity,BeetleRoadShowinKunming好“色”之旅甲壳虫昆明城市巡游花絮2010-8-154510,0008.china.huanqiu.com环球网ColorofCity,BeetleRoadShowinKunming“色”
8、之旅甲壳虫昆明城市巡游花絮2010-8-184510,0009.www.cnr.cn中国广播网ColorofCity,BeetleRoadShowinKunming
