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1、OntheTranslationofVideoGamesMiguelBernalMerino,RoehamptonUniversity,LondonABSTRACTSincethedevelopmentbytheMIToftheveryfirstvideogamecalledSpacewarin1962,thevideogamesindustryhasevolveddramaticallytobecomeaworldwidephenomenonworthbillions.AlthoughmostgamesaredevelopedinEnglishandJapane
2、se,thenewglobalmarketandthegreatinvestmentrequiredhavepusheddevelopersandpublisherstotranslatetheirgamesintomanyotherlanguages.Thishasbroughtaboutanewfieldofspecialisationintranslation,commonlyknownintheindustryas'gamelocalisation'. Withoutmuchdebateonthetopic,terminologyhasspreadinal
3、ldirections,withnewtermsbeingcoined,andoldtermsbeingappropriatedbytheindustrytoconveynewrealities.Theaimofthisarticleispreciselytoexploretheterminologyandclarifytermstohelpfutureresearchinthisareaoftranslationstudies.KEYWORDSlocalisation,localization,videogame,entertainmentsoftware,ga
4、meBIOGRAPHYMiguelBernalwasborninSpainin1971.Hehasbeeninvolvedineducationandtranslationsince1995.HeisnowaLecturerinAudiovisualTranslationfortheUniversityofSurreyandRoehamptonUniversityintheUK.Heiscurrentlywritinghisthesison'TheTranslationofVideoGames'inRoehamptonUniversity. MiguelBerna
5、lhasaBAinEnglishStudies(UniversidaddeAlicante),anMAin HispanicLiterature(UniversityofRhodeIsland),andanMPhilinAudiovisualTranslation(UniversidaddeAlicante).MiguelBernalisamemberofTILP,LRCandESIST.HehasrecentlycreatedL4G,ameetingplaceforpeopleinvolvedinthetranslationofvideogames(http:/
6、/groups.msn.com/L4G).E-mail:m.bernal@roehamtpton.ac.uk1.IntroductionThetwentiethcenturysawtheemergenceandpopularisationofanewbranchwithintheleisureindustry:theelectronicandinteractiveentertainment.Greattechnologicalimprovementshavetakenusfromtheearlypinballmachinesinthelate1920s,totod
7、ay'sthirdgenerationconsoles.Thesimpleoff-hourrecreationsofcomputerengineersinthe1960shavenowdevelopedintoaverycomplexandlucrativeindustry.ESA,theEntertainmentSoftwareAssociationintheUS,statesinitsconsumersurveypublishedinmay2006manyinterestingresults,forexample:saleswereover7billiondo
8、llars
