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1、一、明星代言问题OntheCelebritySpokespersonCurrently,wecouldhardlyliveasingledaywithoutseeingacelebrityspokespersonpromotingaproductorasocialcampaignonTV,netorothermedia.Thisisanintenselypopulartrendthatwecannotfailtonotice. Thereisnodoubtthatthecelebrityspokespeoplecouldboostthe
2、saleofaproduct.Ahostofcelebrityspokespersons,however,haveemergedasthemarketingtoolofsomecompanies,evencompaniesproducingandsellingfakeandinferioritems.Thiskindofbehaviorhasproducednegativeimpactsonconsumersandwholesociety,whichshouldbeseverelycriticizedandpenalized.Ofcou
3、rse,asisknowntoall,everythinghasbothbrightanddarksides.Somestars’endorsementofsocialactivitiesandpubliccampaignsraisespublicawareness,givingrisetochangesinpublicbehavior.Inthiscase,theyserveaspositiverolemodelsofthegeneralpublic.Tonameonlyonecase:PuCX,ahouseholdfigure,ac
4、tingasthecelebrityspokesmanoftheChinaAIDSFoundation,contributesgreatlytothecauseofAIDSpreventionandcureinChina. 二、关于选秀节目Overthepastcoupleofyears,avarietyoftalentshowshaveemergedonTVchannelsacrossthenation,fromSuperGirlstoHappyBoysandsoforth.Thistypeofentertainmentprogra
5、misintenselypopular,especiallyamongyoungadultsandhasproducedprofoundimpactsontheirstudiesandlife. Thereareacoupleofreasonsbehindthetide.Tostartwith,youngfolksneedrolemodelstolearnfrom.Somanyofthemarecrazyforcontestantsparticipatingintheseprograms.Thisgivesrisetotheincrea
6、singemergenceoftheseshowsbecauseTVnetworksnaturallyneedtocatertoyoungaudiences.Plus,thankstoeconomicandpoliticalreformscarriedoutbythegovernment,thiscropofyounggenerationhavemorefreedomanddesiretoexpressandshowcasethemselves.Therefore,agrowingnumberofyoungpeopledesiretog
7、etinvolvedintheseshows. Thisisadivisivetopic.Onmypersonallevel,thetalentshowisasuperbmeansofrelaxingandamusingandcanhugelyrelieveourstrains.Ascollegestudents,however,wecouldnotaffordtoindulgeinthemandshouldbeawareoftheutmostimportanceofstudies. 三、食品安全问题OntheFoodSecurityO
8、verthepastcoupleofyears,severalcasesofthefoodscandalhavebeendisclosedonvariousmedia.Theproblemoffoodsec