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1、VISIONEXECUTIONPROGRESSFUNDAMENTALSTECHNOLOGY101010100000101010100010010100100101010010010000110001100110IVERSAR01ANNYI010SSU110E00110101001010011010101010000101010TheBestofSupplyChainManagementReviewThePrinciplesofSupplyChainDavidL.Anderson,FrankF.Britt,andManagementDonavonJ.FavreWhenthisa
2、rticlewaspublished,DavidL.AndersonandDonavonJ.FavrewereconsultantsinAndersenConsulting’sanagersincreasinglyfindthemselvesassignedtheStrategicServicesLogisticsPractice.roleoftheropeinaveryrealtugofwar—pulledFrankF.Britt,analumnusofthat7onewaybycustomers’mountingdemandsandthepractice,wasVicePr
3、esidentofMarketingMoppositewaybythecompany’sneedforgrowthandMerchandisingatStreamlineInc.andprofitability.Manyhavediscoveredthattheycankeeptheropefromsnappingand,infact,achieveprofitablegrowthbytreatingsupplychainmanagementasastrategicvariable.Thesesavvymanagersrecognizetwoimportantthings.Fir
4、st,Themostrequestedarticleinthetheythinkaboutthesupplychainasawhole—allthelinks10-yearhistoryofSupplyChaininvolvedinmanagingtheflowofproducts,services,andinfor-mationfromtheirsuppliers’supplierstotheircustomers’cus-ManagementReviewwasonethattomers(thatis,channelcustomers,suchasdistributorsan
5、dappearedinourveryfirstissueretailers).Second,theypursuetangibleoutcomes—focusedoninthespringof1997.Writtenbyrevenuegrowth,assetutilization,andcost.Rejectingthetraditionalviewofacompanyanditscompo-expertsfromtherespectedLogisticsnentpartsasdistinctfunctionalentities,thesemanagersrealizeprac
6、ticeofAndersenConsulting(nowthattherealmeasureofsuccessishowwellactivitiescoordi-Accenture),“TheSevenPrinciplesnateacrossthesupplychaintocreatevalueforcustomers,whileincreasingtheprofitabilityofeverylinkinthechain.ofSupplyChainManagement,”Ouranalysisofinitiativestoimprovesupplychainmanagemen
7、tlayedoutaclearandcompellingbymorethan100manufacturers,distributors,andretailersshowscaseforexcellenceinsupplychainmanymakinggreatprogress,whileothersfaildismally.Thesuc-cessfulinitiativesthathavecontributedtoprofitablegrowthsharemanagement.Theinsightspro
