microeconomics-uk (1).pdf

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1、KristerAhlerstenMicroeconomicsDownloadfreeebooksatbookboon.com2Microeconomics©2008KristerAhlersten&VentusPublishingApSISBN978-87-7681-410-6Downloadfreeebooksatbookboon.com3MicroeconomicsContentsContents1Introduction101.1Plan112Supply,Demand,andMarketEquilibr

2、ium122.1Demand122.1.1TheDemandCurve122.1.2WhendoWeMovealongtheDemandCurve,andWhenDoesItShift?132.2Supply142.2.1TheSupplyCurve142.3Equilibrium162.3.1HowtoFindtheEquilibriumPointMathematically172.4PriceandQuantityRegulations172.4.1MinimumPrices172.4.2MaximumPr

3、ices192.4.3QuantityRegulations193ConsumerTheory213.1BasketsofGoodsandtheBudgetLine223.2Preferences253.3IndifferenceCurves263.4IndifferenceMaps273.5TheMarginalRateofSubstitution28Fast-trackyourcareerMastersinManagementStandoutfromthecrowdDesignedforgraduatesw

4、ithlessthanoneyearoffull-timepostgraduateworkPleaseclicktheadvertexperience,LondonBusinessSchool’sMastersinManagementwillexpandyourthinkingandprovideyouwiththefoundationsforasuccessfulcareerinbusiness.Theprogrammeisdevelopedinconsultationwithrecruiterstoprov

5、ideyouwiththekeyskillsthattopemployersdemand.Through11monthsoffull-timestudy,youwillgainthebusinessknowledgeandcapabilitiestoincreaseyourcareerchoicesandstandoutfromthecrowd.LondonBusinessSchoolApplicationsarenowopenforentryinSeptember2011.Regent’sParkLondon

6、NW14SAUnitedKingdomFormoreinformationvisitwww.london.edu/mim/Tel+44(0)2070007573Emailmim@london.eduemailmim@london.eduorcall+44(0)2070007573www.london.edu/mim/Downloadfreeebooksatbookboon.com4MicroeconomicsContents3.6IndifferenceCurvesforPerfectSubstitutesan

7、dComplementaryGoods293.7UtilityMaximization:OptimalConsumerChoice313.8MorethanTwoGoods324Demand344.1IndividualDemand344.1.1TheIndividualDemandCurve344.1.2TheEngelCurve354.2MarketDemand364.3Elasticity384.3.1PriceElasticity384.3.2IncomeElasticity394.3.3Cross-P

8、riceElasticity405IncomeandSubstitutionEffects415.1NormalGood425.2InferiorGood436ChoiceunderUncertainty466.1ExpectedValue466.2ExpectedUtility466.3RiskPreferences486.4CertaintyEquivalenceandtheRis