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1、ChinaTycoonBeverageHoldingsLimitedThecompanywhichIchoseisnamedChinaTycoonBeverageHoldingsLimited(“ChinaTycoon”),acompanylistedontheMainBoardoftheHongKongStockExchange(StockCode:209).TheHeadquartersofthecompanyisSuite1202,12thFloor,GreatEagleCentre,23HarbourRoad,W
2、anchai,HongKong.AccordingtotheinformationsaboutChinaTycoonBeverageHoldingsLimited,Iknowitwasestablishedin1991.Inordertoraisecapital,thecompanysoldstocks.Majorsourcesofrevenueandprofit:ChinaTycoonBeverageHoldingsLimited’smajorsourcesofrevenueandprofitareprincipall
3、yengagedinmanufacturingandsalesofbeverageproductsunderthebrand“大亨”inMainlandChinaaswellasmanufacturingandtradingofhardandstuffedtoys.Kookingatabriefmentionaboutthecompany’srecenthistoryandhitsstrategy,IfindthecompanyMainlyengagedinthemanufactureandsalehardglueand
4、plushtoyswasestablishedinearly.Butthegroupspanabigstepinthebusinessdevelopingthroughthesuccessfulacquisitiontycoonteagroupco.,LTD.82.3%oftheequitycapital,inthesecondhalfof2010.Thecompany'ssubsidiaries(togetherwiththecompanycalled"tycoonteagroup")ismainlyengagedin
5、themanufactureandsaleofdrinks,andcurrentmainproductsseriesforclassicalhawthornjuice.AcquisitiontycoonteagrouphascompletedinSeptember2010,thesuccessofthegrouptoachievediversificationdevelopmentandwidenedincomebasis.Asisknowntoall,therearealargenumberofthecompetiti
6、onineveryindustry.Themaincompetitorsasfollows,21HoldingLimited,TungdaInnovativeLightingHoldingsLimited,ChinaPropertiesInvestmentHoldingsLimited,andsoon.Therefore,inthefaceofthecruelcompetition,thecompanyneedtousedifferentstrategiestodealwithdifferentcompetitors.T
7、heyReallydidandwell.Buttherestillhavesomeproblems,suchasqualityofsomenewproducts,thecombinationofproductandservicesarenotperfectenough.Firstly,thereisnodenyingthatpaymoreattentiontothequalityoftheproductsofgreatconcern.Secondly,Continuetofocusondevelopmentofnewpr
8、oductstomeetcustomerexpectations,anditscanoptimizeandincreasetheproductvariety.Thirdly,Usingflexibleandeffectivemarketingstrategy,trytoplaymarketingstrength,to
