All About Innocent Smoothies.pdf

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1、10/10/13AllAboutInnocentSmoothiesbyHomeInsightsAllAboutInnocentSmoothies7FollowersSource:computerartsInnocentsmoothiesareauniquetypeofbrand.Everysmoothietheyproduceismadefrom"fruitandonlyfruit".Noadditives,nopreservatives,justfruit.Theyaretheultimatechoiceofsmoothieforpeoplel

2、ookingtostayhealthyasalltheiringredientsarefreshanddirectfromtrustedsources.Belowisathoroughanalysisonthisbrandandtheenvironmentinwhichtheyoperate.SWOTAnalysisASWOTanalysislookscriticallyatthestrengths,weaknesses,opportunitiesandthreatsofabusinessorprojectandsortsthemoutsyste

3、matically.Itemphasizescertaininternalandexternalaspectsthatareadvantageousordisadvantageoustotheaccomplishmentofagoalandhelpsthoseinvolveddevelopstrategiestowardsrealisingthisobjective.StrengthsWeaknessesOpportunitiesThreatsLeadingsmoothiebrand–Innocentcurrentlyownhomeinsight

4、s.hubpages.com/hub/All-About-Innocent-Smoothies1/1010/10/13AllAboutInnocentSmoothies77.5%ofthesmoothieIncreasemarketmarket.Ithasshare-ThePrice–establisheditselfmarketInnocentInnocent’sasapremiumoperatesinispremiumretailbrandbystillgrowingaspricesmeansChangingchargingmoreandmo

5、retherewillcustomerpremiumpricesconsumersarealwaysbeatastesi.e.aboveitsotherbecomingsegmentoftheproductsimilarspecificcautiousofthemarketrange/varietycompetitorseffectsofreluctanttobecomingbasedonitsprocessedpurchasetheirrepetitive.uniquesellinggoods.Thisisaproductinpoint.Ith

6、asalsoclearopportunityfavouroftheirdevelopedaforInnocenttocompetitors.resolutebrandceasemoreofimagebyusingthemarket.light-humouredcommunicationcohesivewiththebrand’svalues.Productquality–EachsmoothieismadeCulturalcompletelyfromdifferences–naturalfruitslanguagehasstrictlysourc

7、edbeenfromregulatedLowcustomerinstrumentaltosupplierstobase–Innocent’sensurepremiumInnocenthaveEmergingsuccess.quality.Thisisarelativelymarkets–GlobalCulturaladvantageoussmallerexpansion.differencesagainstcustomerbasemaycreateacompetitors(EU)comparedbarrierforbecausethereisto

8、competition.successwhengreaterexpandingtoconsumerwiderawarenessconti