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ID:36015849
大小:364.50 KB
页数:313页
时间:2019-04-29
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1、TCSBigDataGlobalTrendStudy2013TheEmergingBigReturnsonBigData1TheEmergingBigReturnsonBigData2TheEmergingBigReturnsonBigData3006011ContentsIntroductionandKeyFindings????Percentageof??rmsusingBigData,andthereturnstheyproject????There’sapolarityinspendingonBigData????Investmentsfocusedon
2、generatingandretainingrevenue????Wherethebiggestreturnsareprojected????Keychallengestogeneratingbusinessvalue????Burgeoninguseofunstructureddata????WherethebestBigDatauserslookforgold????Digitally-orientedbusinessesseehigherreturns????Detectingproductanddesign??awswithBigData????Howc
3、ompaniesareorganizinganalyticsComparingResultsAcrossFourRegionsoftheWorld????U.S.companiesareinthelead????Per-companyspendingisamedianof$10million????80%ofcompanieshaveimprovedbusinessdecisions????Unstructuredandsemi-structureddataisnownearlyhalfthetotaldata????Fewcompaniesselltheird
4、ata,eventhoughtherevenueissubstantial????One-quarterofcompaniesdon’texpectorknowtheROITheEmergingBigReturnsonBigData4073046037????CompaniesexpectingROIfromBigDataanticipatehighreturns????DigitalbusinessesbetterharnessthepowerofBigData????Sharingdataacrossorganizationalsilosisthebigge
5、stchallengeFindingsbyGlobalIndustries????Telecomcompanies,travel,hightechand??nancialservices??rmsspendthemost????UtilitiesandenergycompaniesexpectedthehighestROI????Mediacompaniesuseunstructureddatathemost????TelecomandutilitiescompaniesaremostlikelytoselldataFindingsbyBusinessFunct
6、ion????Salesandmarke??nggetthebiggestsharesofthepie????Financeandlogis??csexpectthehighestROI????Wherebusinessfunc??onsseethebenefitsandchallengesTheBigDataStoryofGeneralElectricTheEmergingBigReturnsonBigData5ViewsoftheVisionaries:LearningfromLeadingExperts????JosephHellerstein,UCBer
7、keley????VSSubrahmanian,UniversityofMarylandImplicationsandRecommendations????WhichindustriesshouldinvestmoreinBigData????WherecompaniesshouldfocustheirBigDataresources????Whatkindsofdatashouldtheycollectandanalyzetogetthehighestreturns????TheoptimalwaytoorganizeBigDataactivitiesRese
8、archApproach
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