中国电子商务信用体系模型及应用研究

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1、北京交通大学硕士学位论文中国电子商务信用体系模型及应用研究姓名：马波申请学位级别：硕士专业：工商管理指导教师：苟娟琼20071101j＆夏銮堡盔堂童些亟±堂毽途塞ABSTRACTElectronic—businesshasbeensharplydevelopinginrecentyears，whichisakindofgreatpotentialpromisingbusiness．However,theproblemsoftrustthatresultfromindividualuncertainty,thefictitiousandopenInt

2、emetblocksdevelopmentof,becomingitsbottleneck．Withthedevelopmentofsocialistmarketeconomyofourcountry,wehavealreadyestablishedthecreditsystemtentatively．HoweveLaseriesofproblemshashappenedaswell，suchastheindifferenceoncreditconsciousness，theimperfectionofcreditlawsandregulation

3、s，theleggeddevelopmentofcreditagent，thelackofcrediteducationandresearch．Theconcentratedbehavioroftheseproblemsisthatmanyphenomenaofcreditlackshaveappearedintheeconomicfield，hamperedtheprogressofourcountry'seconomy．Soitisallimportantandrealisticmeanings’subjectonbusinessadminis

4、trationstudythatresearchesbuildingofcreditsystemofElectronic-business．Thisdissertationbasesontheworkpractice,drawlessonsfromtheElectronic-businesseconomics，thenetworkeconomics，theinformationdissymmetrytheoryandthegametheory,analyzestheconceptofElectronic—businesscreditsystem，t

5、hetrustmechanismandthestructureproblemofElectronic—business，probeintothetheoreticalroot．ThisdissertationanalyzestheChineseElectronic—businesscreditsystemcircumstance，absorbsthesuccessfulexperienceoftheforeignElectronic—businessoperation，setsupthemodeloftheElectronic—businesscr

6、editsystemthatiskeepingwithChineseElectronic-businessdevelopment，elaboratesonthecontents，functionandcorrelationofthecreditcollectsub··system,thecreditbehaviorsub··systemandthecreditenvironmentsystem．ThisdissertationanalyzesthemodelofElectronic—businesscreditsystem，combinesChin

7、eseElectronic-businessmovementcircumstance，carriesonanalysisfortheactualmovementofthemodelofElectronic—businesscreditsystem．Thisdissertationadoptstheresearchmethodofsystemanalysis，comparisonanalysisandsyntheticgeneralization．KEYWORDS：Electronic—business；credit；creditevaluating

8、；creditsystem；CLASSN0：学位论文版权使用授权书本学位论文作者完全了解北京交通大学有关保留、使用学位论文