资源描述:
《《医学全在线》PPT课件》由会员上传分享,免费在线阅读,更多相关内容在教育资源-天天文库。
1、SalesandOperationsPlanningChapter14HowSalesandOperationsPlanningfitstheOperationsManagementPhilosophyOperationsAsaCompetitiveWeaponOperationsStrategyProjectManagementProcessStrategyProcessAnalysisProcessPerformanceandQualityConstraintManagementProces
2、sLayoutLeanSystemsSupplyChainStrategyLocationInventoryManagementForecastingSalesandOperationsPlanningResourcePlanningSchedulingPlanningatWhirlpoolWhirlpoolbeginsproductionofroomairconditionersinthefallandholdsthemasinventoryuntiltheyareshippedinthespr
3、ing.Buildinginventoryintheslackseasonallowsthecompanytoevenoutproductionratesovermuchoftheyearandstillsatisfydemandinthepeakperiods.However,whensummersarehotterthanusual,demandincreasesdramaticallyandstockoutscanoccur.IfWhirlpoolincreasesitsoutputandt
4、hesummerishot,itstandstoincreaseitssalesandmarketshare.Butifthesummeriscool,thecompanyisstuckwithexpensiveinventories.Whirlpoolpreferstomakeitsproductionplansbasedontheaverageyear,takingintoaccountindustryforecastsfortotalsalesandtraditionalseasonalit
5、ies.SalesandOperationsPlanningSalesandoperationsplanning(S&OP):Theprocessofplanningfutureaggregateresourcelevelssothatsupplyisinbalancewithdemand.Staffingplan:Asalesandoperationsplanofaservicefirm,whichcentersonstaffingandotherhumanresource–relatedfa
6、ctors.Productionplan:Asalesandoperationsplanofamanufacturingfirm,whichcentersonproductionratesandinventoryholdings.AggregationThesalesandoperationsplanisusefulbecauseitfocusesonageneralcourseofaction,consistentwiththecompany’sstrategicgoalsandobjectiv
7、es,withoutgettingboggeddownindetails.Productfamily:Agroupofcustomers,services,orproductsthathavesimilardemandrequirementsandcommonprocess,labor,andmaterialsrequirements.Acompanycanaggregateitsworkforceinvariouswaysaswell,dependingonitsflexibility.Thec
8、ompanylooksattimeintheaggregate–months,quarters,orseasons—ratherthanindaysorhours.TheRelationshipofSalesandOperationsPlanstoOtherPlansAfinancialassessmentofanorganization’snearfuture(1or2yearsahead)iscalledeitherabusinessplan(infor-profitfir