Global Environment Facility

Global Environment Facility

ID:39777729

大小:4.87 MB

页数:29页

时间:2019-07-11

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1、BrandGuidelines&GraphicStandardswww.theGEF.orgGEFBrandIntroductionTheGlobalEnvironmentFacilityhasanewlook.Inordertocomeacrossasaunitedbrandwemustworktogethertoensureitisshownconsistently.GEFcreatedthesevisualidentityguidelinestoaidyouintheproductionofGEFCom

2、municationsandtosupportaneffectiveandconsistentvisualidentityandimageforGEF.EffectiveuseandconsistentcommunicationsisimportanttothefutureofGEF.Byadheringtotheseguidelines,youkeepourbrandstrong.GEFBrandTableofContentsBRANDIDENTITYELEMENTSSignature1Configurat

3、ions2MinimumSize3SurroundingSpace4Seal5Languages6SingleColorTint7ColorVersions8CoLoRUSAgEFocalAreaColorPalette9SupportingColorPalette10ChartsandGraphs11TYpogRAphYPrimaryTypeface12SecondaryTypeface13SupportingTypeface14AccentTypeface15SUppoRTINggRAphICELEMEN

4、TSURL16pUBLICATIoNSBrandingElements17Formats18Placement19HeadlineGuidelines20RequiredElements21HeadlineBand22ClippingPaths23BackCover24Spine25gIfTSANDCoMMERATIvES26iGEFBrandBrandIdentityElements—SignatureTheGEFSignatureconsistsoffourparts:lTheglobesymbollTh

5、e‘gef’acronymlThespell-out(name)lThetaglineTherelationshipbetweeneachdesignelementiscritical.Thespacinghasbeencarefullydefinedandcannotbemodifiedinanyway.TheGEFSignaturemustnotbedistorted,skewedoralteredfromitsoriginalstate.Donottrytoduplicateanyofthelogoel

6、ementsmanually.Useelectronicfilesfromwww.theGEF.org.GlobeSpelled-outNameSymbolGEFAcronymTagline1GEFBrandBrandIdentityElements—ConfigurationsThepreferredconfigurationoftheGEFLogoformatforprinting:.epsSignatureiswithallelementstogether.Logoformatavailableforw

7、eb:.jpgOccasionallythereisaneedtousetheLogoformatavailableforOffice:.pngGEFSignaturewithoutthetagline,aswellUseelectronicfilesfromwww.theGEF.org.astimeswherespaceislimited,usethestackedconfiguration.InsituationswhereThefollowingareexamplesofapprovedspaceism

8、inimal,usetheGEFglobesymbolconfigurationsoftheGEFSignature.andacronymwiththeURL.PreferredConfigurationConfigurationwithoutTaglineStackedConfigurationSymbol&AcronymLimitedSpacewww.theGEF.orgConfiguratio

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