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1、BusinessDevelopment & RenewalProcessDr.ElijahEzenduFIMC,FCIM,FIIAN,FBDI,FAAFM,FAAPM,FCCM,MIMIS,MITD,ACIArb,ACIPM, PhD,DocM,MBA,CWM,CBDA,CMA,MPM,PME,CCIP,CMCObjectivesAttheendofthiscourse,participantswouldbeabletodothefollowing:ExplainbusinesslifecycleDistinguishbetweenbusinessgro
2、wthandbusinessdevelopmentExplaintheconceptsofbusinessdevelopmentIdentifytheprocessforimplementingbusinessrenewalCoordinateexecutionofbusinessrenewalwithinafirm“Ingrowing,highlycompetitivebusinesses,thelifecycle'spredictablepatternshelpCEO'sandtheirmanagersdevelopinsightastowhatpr
3、oblemsneedtobecorrectedfirst.”-JackVeale,TheBusinessLifeCycleWhatisBusinessLifeCycle?Abusinesslifecycledepictsthestagesofadvancementwhichabusinessgoesthroughinthecourseofactivities.Executivesandmanagersmustbeabletoidentifytheactualpositionofafirmandthenextdestinationinitsbusiness
4、lifecycle,inordertoestablishappropriatebusinessplanfordrivingthebusinessportfolioinaccordancewithstrategicintent.ContemporaryModelofBusinessLifeCycleFormationGrowthMaturityDeclineStageIStageIIStageIIIStageIVSeven-StageModelofBusinessLifeCycleSeedStart-UpGrowthEstablishedExpansion
5、MatureDeclineInnovateTheFirstStage(Seed)ThisistheconceptionofbusinessasanideaorclickingthoughtHighlights:ResolutiononownershipstructureandbusinessadvisorsChallenges:FinanceandMarketHRFocus:AvailabilityofAppropriateTalentTheSecondStage(Start-Up)Atthisjuncture,thebusinesscommenceso
6、perationasalegalentityandattemptstomoveitsproductsorservicestoconsumers.Highlights:productdevelopment,customerbase,competitiveness,cashflowmanagementandmarketpresenceChallenges:Strategy,CompetitiveIntelligence,HRandFinancialPlanningHRFocus:HumanResourceComposition,OrganisationalS
7、ystemsandRewardManagementTheThirdStage(Growth)Thisinvolvesgreatincreaseincustomerbaseandrevenue.Highlights:ModulatedFinancialandManagementSystems,IncreasedAdministrativeProtocols,andgrowthinstaffstrengthChallenges:Delegation,ManagerialefficiencyandeffectivenessHRFocus:TalentManag
8、ement,CareerPathAnalysis,CulturalAlignme
