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1、你知道你从事的是什么工作吗？在事业上贪多求全的人不在少数，但此举却并不利于个人事业的成功。“IfIhadmoretime,Iwouldhavewrittenashorterletter.”Consideringitsironictruth,it’snotsurprisingthatthequotehasbeenwidelymisattributedtoMarkTwain.Nevertheless,averitablewho’swhoofgreatthinkers,fromCiceroandMartinLuthertoBenFranklinandHenryDa
2、vidThoreau,havemadestrikinglysimilarstatements.Whenaskedhowlongittakestopreparehisspeeches,PresidentWoodrowWilsonreportedlysaidthatittakestwoweeksfora10-minutespeech,oneweektoprepareahalf-hourspeech,and“ifIcantalkaslongasIwant,”hesaid,“itrequiresnopreparationatall.Iamreadynow.”Brev
3、ityismorepreciousthanverbosity.Simplicityisfarmorevaluablethancomplexity.Insomanyimportantways,lessismore.Nowmorethanever,havingthedisciplinetofocusonlyonwhatyoudobestiscriticaltosuccess.It’sastrueinyourcareerandyourbusinessasitisinyourcommunication.Sadly,moreandmorepeople–particul
4、arlyaspiringentrepreneurs–aredoingmoreandmore.They’respreadingthemselvestoothin,unabletoanswer“Whatdoyoudoforaliving?”inlessthanfiveseconds.Andthat’sarecipefordisaster.Agrowingsegmentofthepopulationisabandoningthecorporateworldandoptingfortheperceivedfreedomandflexibilityofentrepre
5、neurship—orsotheythink.Theproblemisthey’renotfocusingoncreatinginnovativestartups,butjoiningthegrowingranksofofthegigeconomyanddoingalittleofthisandalittleofthat.Thedataisstartling.TheU.S.laborforceparticipationrateandnewbusinesscreationarebothatorneartheirlowestlevelindecades.Atth
6、esametime,self-employedworkershaveballoonedto16%oftheworkforce,upfrom10%adecadeago,accordingtoresearchfromPrincetonUniversityreportedintheWallStreetJournal.Whyisthataproblem?Inaword,productivity.ArecentreportbyMBOPartnerssaysthatindependentworkerscontributejust7%ofthenation’sGDP.In
7、otherwords,self-employedworkersarelessthanhalfasproductiveastheircounterpartswithfull-timejobs.Andthat’sarealproblem.Thisisn’tjustaboutUberdrivers,AirbnbrentersandEtsymarketers,mindyou.Theself-employmenttrendcutsacrossabroadswathofindustries,geographiesanddemographics.Thoseworkerso
8、ftenmakeendsmeetbydoingmul
