新境界职业英语综合教程2unit2ppt课件.ppt

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1、1ApproachingWorkplaceWorkplaceCommunicationMiniTextTextGrammarReviewAppliedWritingSyndicateActivities2Task1Discussthefollowingdiagramswithyourneighborandtellhowsaleshappenineachchannel.ApproachingWorkplaceBack3BackThemanufacturersellsitsproductstowholesalers,andthenthewholesalersr

2、eselltheproductstoretailers,finallytheretailerssellstheproductstoconsumers.Themanufacturersellsitsproductsretailers,andthentheretailersresellthemtoconsumers.Themanufacturersellsitsproductsdirectlytoconsumers.4Workinpairsandanswerthefollowingquestions.1.Asaconsumer,whomdoyouusually

3、buygoodsfrom?2.Canyoufindoutthedifferencesbetweenthethreedistributionchannels?Task2Iusuallybuygoodsfromtheretailer.DistributionChannel1:Themanufacturersellsitsproductsdirectlytoconsumers.DistributionChannel2:Themanufacturersellsitsproductsretailers,andthentheretailersresellthemtoc

4、onsumers.DistributionChannel3:Themanufacturersellsitsproductstowholesalers,andthenthewholesalersreselltheproductstoretailers,finallytheretailerssellstheproductstoconsumers.Back53.Howdoestheretaileroperateasyouknow?4.Howdoesthewholesaleroperate?5.Ifyouwerethemanufacturer,whichchann

5、elwouldyouliketouse?Why?Task2Iguesstheretailerpurchasesgoodsfromthemanufacturerandthensellsthemtotheconsumers.Ithinkthewholesalerpurchasesgoodsfromtheproducerandthenresellsthemtotheretailer.BackImaychoosethethirdchannelbecauseitcansavetimeandlabor.6WorkplaceCommunicationBack7Youwi

6、llhearfivestatements.Listentothemcarefullyandmatcheachstatementwiththecorrespondingpicture.Statements12345PicturesbadceBack8Listentothestatementsagainanddecidewhetherthesesentencesare“Right”or“Wrong”.Ifthereisnotenoughinformationtochoose“Right”or“Wrong”,choose“Notmentioned”.1.Wal-

7、MartisanAmericanretailer,sellinggoodstoconsumersdirectly.a.Right.b.Wrong.c.Notmentioned.2.Asamodernwholesaler,Metroservesaboutonemillionretailersaroundtheworld.a.Right.b.Wrong.c.Notmentioned.Back93.Unileversellsitsproductsdirectlytoconsumers.a.Right.b.Wrong.c.Notmentioned.4.Mostof

8、consumersbuytheirdailynecessities