1、16年第一套真题听力Conversation One对话一M: So how long have you been a Market ResearchConsultant?男：你做市场调查顾问多长时间了？W: Well, I started straight after finishing university.女：我大学毕业后就开始做了。M: Did you study market research?男：你学的是市场调查吗？W: Yeah, and it really helped me to get into theindustry
2、,女：是的，这帮助我进入了这个行业，but I have to say that it's more important to get experience in different types of marketresearch to find out exactly what you're interested in.但是我不得不说，你需要有各种市场研究的经验才能找出你真正感兴趣的事物，这很重要。M: So what are you interested in?男：你对什么感兴趣？W: Well, at the moment, I s
3、pecialize in quantitative advertising research, which means that Ido two types of projects.女：目前来说，我专门做量化广告调查，也就是说我做两个项目。Trackers, which are ongoing projects that look at trends or customer satisfaction over a longperiod of time.追踪调查，这是个正在进行的项目，研究很长一段时期内的趋势和客户满意度。The only
4、problem with trackers is that it takes up a lot of your time.追踪调查的唯一问题是太费时间。But you do build up a good relationship with the client.但是你真的能和客户建立良好的关系。I also do a couple of ad-hoc jobs which are much shorter projects.我也做一些临时工作，这些项目的耗时较短。M: What exactly do you mean by ad-hoc
5、 jobs?男：你说的临时工作是什么？W: It's basically when companies need quick answers to their questions about their consumers'habits.女：主要是，当企业需要快速解答关于消费者习惯的问题时，They just ask for one questionnaire to be sent out for example, so the time you spend on anad-hoc project tends to be fairly s
6、hort.比如，他们需要发出一份问卷调查，所以你花费在临时工作上的时间非常短。M: Which do you prefer, trackers or ad-hoc?男：你更喜欢哪种工作，最终调查工作还是临时工作？W: I like doing both and in fact I need to do both at the same time to keep me from goingcrazy. I need the variety.女：我两个都喜欢。实际上，需要同时做这两种工作以防我疯掉。我需要工作多样化。M: Can you ju
7、st explain what process you go through with a new client?男：你能解释一下你和新客户的交流过程吗？W: Well, together we decide on the methodology and the objectives of the research.女：我们一起找到研究方法并设定研究的目标。I then design a questionnaire. Once the interviewers have been briefed, I send the client as
8、chedule and then they get back to me with deadlines.然后我设计一份问卷调查。问题的摘要制定好后，我把计划书发给顾客，然后他们给我最后期限。O
