2013高考英语 阅读理解考前冲刺训练(3).doc

2013高考英语 阅读理解考前冲刺训练(3).doc

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1、2013高考英语(阅读理解)考前冲刺训练(3)及答案解析(第***篇)Celebrity(名人)hasbecomeoneofthemostimportantrepresentativesofpopularculture.Fansusedtobecrazyaboutspecificfilm,butnowthepublictendstobaseitsconsumption(消费)ontheinterestofcelebrityattachedtoanygivenproduct.Besides,fashionmagazineshavealmostaban

2、donedthepracticeofputtingmodelsonthecoverbecausetheydon’tsellnearlyaswellasfamousfaces.Asaresult.celebritieshaverealizedtheirunbelievablypowerfulmarketpotential,movingfromadvertisingforothers’productstodevelopingtheirown.Celebrityclothinglinesaren’tacompletelynewphenomenon,but

3、inthepasttheyweretypicallyaimedattheordinaryconsumers,andlimitedtoafewTVactresses.Todaythey’restartedbyfirstclassstarswhoseproductsenjoyequalfamewithsomeworldtopbrands.Themostsuccessfulstartupshavebeenthosebycelebritieswithspecificpersonalstyle.Ascelebritiesbecomemoreandmore

4、experiencedatthemarket,theyexpandtheirproductionscalerapidly,coveringalmostalltheproductsofdailylife.However,foreverysuccessstory,there’sarelatedwarningtaleofacelebritywhoovervaluedhisconsumerappeal.Nomatterhowfamoustheproduct’soriginis,ifitfailstoimpressconsumerswithitsownqua

5、litiesitbeginstoresembleanexerciseinselfpromotionalmarketing.Andoncetheinitial(最初的)attentiondiesdown,consumerinterestmightfade,loyalty(忠诚)returningtotriedandtruelabels.Today,celebritiesfaceevenmoresevereembarrassment.Thepopculturalcirclemightbebiggerthanever,butitsrateoftu

6、rnoverhasspeededupaswell.Each_misstep_threatens_to_reduce_a_celebrity’s_shelf_life,_andthesamenewspaperormagazinethatoncebroughthimfamehasnoproblempickinghimtopieceswhentheopportunityappears.Still,theego’s(自我的)potentialforexpansionislimitless.Havingalreadyachievedgreatwealthan

7、dpublicrecognition,manycelebritiesseefashionasthenextfrontiertobeconquered.Asthesayinggoes,successandfailurealwaysgohandinhand.Theirsuccessasdesignersmightlastonlyashorttime,butfashionlikecelebrityhasalwaysbeentemporary.5.Fashionmagazinestoday________.A.seldomputmodelsonthec

8、over-6-B.nolongerputmodelsonthecoverC.neednotworryaboutcelebr

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