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1、2014高考英语冲刺阅读理解专项50-6ASoyouwanttodrawmoneyfromabank?Doityourself.Wanttofixabroadbandinternetconnection?Doityourself.Needaboardingcardforyourflight?Doityourself.Intheory,companiescansavemoneybyreplacinghumanworkerswithautomatedself-servicesystems,whilecustomersgain
2、morechoicesandcontrolandgetquickerservice.Thereiseventalkofself-servicedoingfortheservicedepartmentwhatmassproductiondidforfactories,byenablingthedeliveryofservicescheaplyandonamassivescale.Surelytheexpansionofself-serviceintomoreandmoreareasistobewelcomed?Notnec
3、essarily.Whenitisdonewell,self-servicecandogoodtobothcompaniesandcustomers.Butwhendonebadly—whohasnotfoundthemselvestrappedinaseriesofendlesstouch—tonemenus?Inareaswhereself-serviceisonlyjuststarted,thisislessofaproblem:angrycustomerscanafterall,alwaystaketheirbu
4、sinesselsewhere.Butifeverybankweretopreferself-servicesystems,customerswouldnolongerbeabletoexpresstheirdiscountbyvotingwiththeirfeet.Asaresult,somebanks,forexample,alreadypromisethattheirtelephone-bankingservicesalwaysofferthechoiceoftalkingtoahumanoperator.Buti
5、nreturnforhumanservice,manycompanieswillsimplychargemore.Anotherdisagreementtoself-serviceisthatwhileitsavescompaniesmoney,itdoesnotalwayssavetheircustomers’time.Inthebestcases,itdoes,ofcourse:checkingyourselfinattheairportcanbequickerthanqueuingormakingaphonecal
6、l.Butasmoreandmoretasksareontocustomers,theymaystarttohopeforthedaysofold-fashionedservice.Allofthissuggeststhattherearelimitstohowfarself-servicecanbetaken.Companiesthatgotoofardowntheself-servicerouteortodoitincorrectlyarelikelytofindthemselvesbeingpunished.Ins
7、tead,abalancebetweenself-serviceandtraditionalformsofserviceisnecessary.1.Fromthispassage,wecanseethatthewritertheuseofself-servicetechnology.A.dislikesB.supportsC.thinkshighlyofD.makescarefullyjudgmenton答案解析:答案为D。本题考查作者的观点态度。结合第一段和最后一段可知,作者认为自助服务有优点也有缺点,故答案为D,作者
8、对自助服务的评价非常小心。2.Whatadvantagesdoestheself-servicetechnologycertainlybring?A.Cuttingthecostforthecompanies.B.Savingmoneyforcustomers.C.Offeringcustomersextramone