浅析我国冰箱行业之路论文

《浅析我国冰箱行业之路论文》由会员上传分享，免费在线阅读，更多相关内容在学术论文-天天文库。

1、浅析我国冰箱行业之路毕业论文目录摘要...............................................................IAbstract.........................................................II第一章概述......................................................11.1、冰箱的发明....................................

2、............11.2、冰箱的原理................................................1第二章冰箱的营销渠道..........................................22.1中国冰箱业的现状...........................................22.1.1产销规模...............................................22.1.2技术优势.........

3、......................................22.1.3、市场需求...............................................32.2我国冰箱营销渠道概况.......................................32.2.1我国冰箱营销渠道的演变历史.............................32.2.2我国冰箱营销渠道的现状.................................62.2.3我

4、国冰箱营销渠道的趋势.................................8第三章农村冰箱市场发展.......................................123.1农村冰箱行业..............................................123.1.1市场背景...............................................123.1.2市场及农村市场含义.............................

5、.......133.1.3农村消费市场特点......................................143.1.4我国农村冰箱市场容量..................................163.1.5农村冰箱市场存在的问题................................183.1.6农村市场消费特点......................................193.1.7农村市场经销商需求........................

6、............20403.2整合资源进攻农村市场......................................223.2.1人员效率问题..........................................233.2.2产品问题..............................................243.2.3品牌推广问题..........................................243.2.4售后服务问题.......

7、...................................25第四章农村冰箱市场的一种细分方法...........................274.1市场细分标准的选择.........................................274.2市场的细分方法.............................................294.3市场细分结构分析...........................................31第五章未

8、来冰箱发展方向......................................335.1A级节能更走俏.............................................335.2豪华冰箱日益普及..........................................335.3分区保鲜开始流行..........................................345.4细节设计融