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1、Unit1AdvertisingTaskWritinganAdvertisementTeachingAim:lTotrainandimprovethestudents’abilitiesoflistening,speaking,reading,andwritinglTolearnhowtolistenforstatisticsanddescriptions,andhowtostateopinionsandfivesupportingreasonslToapplywhattheyhavelearnttodesignaad
2、vertisementforachocolatebarTeachingKeyPoints&TeachingDifficulties:²Howtoimprovetheirintegratedskillsthroughtheseactivities²Howtohelpthemtowriteanadvertisementforaproduct²TheusageofsomekeywordsandstructuresTeachingProcedure:StepOne:Leading-inT:(Greettheclassasusu
3、al)Todaywewilllearnhowtowriteanadvertisementforaproduct.ButfirstofallIwanttoaskyousomequestions.SinceyouhavestudyEnglishforyears:ØAreyouatlistening?ØWhatdifficultiesdoyouhaveinlistening?(Itistofocusthestudents’attentiononthethymeofthispart.Encouragethemtorelatei
4、ttotheirownexperiencesandspeakastheylike.)Ss:...(Anyrelatedanswersareacceptable.)T:Sothat’stheproblem.Ithinkyouneedmorepracticetoimproveyourlisteningskills.Ifso,youaresuretodoitbetter.StepTwo:ListeningT:Todayinthefirststepwewilllearnhowtolistenforstatistics.Nowp
5、leaseopenyourbooktopage12.Readtheinstructions(Group1and2)andconsiderthefollowingtwoquestions:-5-ØWhatnumbersaregivenwhenyoulistenforstatistics?ØWhatphrasesorphrasesshouldyoulistencarefullyfor?(Letthemreadthecontentonpage12anddiscussthemingroupsoffourorso.Remindt
6、hemtosharetheirinformation.Tcanofferhelpifthestudentsneedit.Collecttheiranswersasfollows.)Numbersinstatistics:²Fractions:1/2(a/onehalf),2/3(twothirds),3/4(threequarters),etc²Decimals:0.3(zeropointthree),6.79(sixpointsevennine),etc²Percentages:63%(sixty-threeperc
7、ent),45.72(forty-fivepointseventwo),etcPhrasesdescribingstatistics:²Anincrease:anincreaseof,increase/riseby,etc²Adecrease:adecreaseof,decrease/fallby,etc²Nochange:nochange,remain/staythesame,etc²Arange:between…and…,from…to…,etc²Anaverage:average,etc²Alimit:lowes
8、t,peakat,etc(Letthemgoovertheaboveagainandpayattentiontothepronunciationofnumbers.TheycanaskTforhelpiftheyhaveanyquestions.)T:OK.NowIthinkyouhavemadeitclearhowtoliste
