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ID:44263727
大小:7.40 MB
页数:29页
时间:2019-10-20
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1、InternationalBusinessChapterIGlobalizationLearningObjectivesDescribetheprocessofglobalizationandhowitaffectsmarketsandproductionIndentifythetwoforcescausingglobalizationtoincreaseSummarizetheevidenceforeachmainargumentintheglobalizationdebateIdentifythetypesofcompaniesthatpar
2、ticipateininternationalbusinessDescribetheglobalenvironmentandidentifyitsfourmainelementsInfluenceonmarketsandproductionandtheforcesbehinditsgrowth...IllustratestheopportunitiesthatglobalizationcreatesforentrepreneursLocalizesservicesfor19nationalstocapitalizeonexplodinggloba
3、ldemandforuser-createdvideocontent.Howglobalizationisreshapingourpersonallivesandalteringtheactivitiesofinternationalcompanies.Globalization...GlobalizationisreshapingourlivesandleadingusintounchartedterritoryNewtechnologiesdrivedownthecostofglobalcommunicationandtravelReduce
4、barrierstotradeandinvestmentForcestheindustriestogrowmorecompetitiveCompetitionintensifiesonaglobalscaleInternationalBusinessInvolvesUsAllThedynamicnatureofinternationalbusinessaffectseachofuspersonallyWeexperiencetheresultofdozensofinternationaltransactionseveryday.Internati
5、onalbusiness:anycommercialtransactionthatcrossthebordersoftwoormorecountriesImports:GoodsandservicespurchasedabroadandbroughtintoacountryExports:GoodsandservicessoldabroadandsentouracountryTotalvalueofgoodsandservicesexportedbyallnationseachyearisabout$15trillion.TechnologyMa
6、kesItPossibleThemostremarkablefacilitatorofsocietalandcommercialchangestoday.IdeaforproducthatchedinSingaporeConceptapprovedinUSA(Houston)ConceptdesigndoneinSingaporeEngineeringdesigninTaiwanAssemblyinSingapore,Australia,ChinaandIndiaGlobalTalentMakesItHappenMediacompaniestod
7、aycommonlyengageinapracticebestdescribeasaglobalrelayrace.Huluemploystwotechnicalteams(ChinaandUSA)TheyworkalternativelytogetherGlobalizationTowardgreatereconomic,cultural,political,andtechnologicalindependenceamongnationalinstitutionsandeconomicsCharacterizedbydenationalizat
8、ionDifferentfrominternationalizationIncreasinglyfreerflowofgoods,ser
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