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1、河北大学硕士学位论文河北省高校校报传播效果探析姓名：王倩申请学位级别：硕士专业：新闻学指导教师：胡连利20100501#$$%&'()*+,-./012345,6”789:;&v二>=6”？@A#$$%BC;DEAFGH+1;JKLM$NOP/BCQR$N/S8TU,VWXYZ[]?A_;J#$$%Hvab,cdefg8,hij6,,,kl?mKjnopXq;rstulvwxyzcdef;A_｛l｝-ex6€#$,$%yzhX・cd;J#$$%H'ab,hf,,.・・j14「％。?！SO<(E>J｝〜・#$$%FTabef,Z>/ef>,/
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3、iIi<$NiF;@Aaid#$$%Q()*+,nd?!!■#$%將$%H、abJoAbstractAbstractCollegenewspaperasasocialmediasupplement,animportantpartofjournalism,anincreasinglyimportantrole.Strengthenthecollegenewspaperbuilding,buildastronginformationsystem,toleadthecampusculture;buildingaharmoniouscampustoc
4、ompletethemissionofeducationhasfar-reachingsignificance.Therefore,thespreadingeffectofthecollegenewspaperresearchbecameanimportantissue.Limitedrangeofpersonaleffort,notanationwideinvestigationandresearch,thekeyuniversitiesinHebeiprovinceinthenewspaperconductedthesurveyonthe
5、collegenewspapertodothespreadingeffectofthefollowingareas.Thispaperwillstudyinuniversitiesinpropagandisticeffectofthebackground,purpose,methodandmeaningtosortout,constitutethefirstpart.InthesecondpartofHebeiProvince,asamplesurveyofcollegenewspaperaudience,personalinterviews
6、withmembersofthenewspaper,collegenewspaperinHebeiprovincealsocollectedforcontentanalysis,basedonstatisticalanalysis,situationinuniversitiesinpropagandisticeffect.Theauthorcombinessurveydataandtextanalysis,thethirdpartofthisarticlefromthemaintransmission,communicationskills,
7、communicationanddisseminationofenvironmentalobjectsweredescribedinfourareasthataffectthedevelopmentoftheimportantfactorscollegenewspaper,thefourthpartofthebasisonCollegeNewspaperdeveloprecommendationsaccordingly:thefirstfromthemacrolevel,tocreateadistinctiveorganizationalcu
8、lture,shapingthemediaimageofthecollegenewspaper;Second,fromthemicrolevel,specificm
