otc终端运作与保障(operation and guarantee of otc terminal)

otc终端运作与保障(operation and guarantee of otc terminal)

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时间:2018-08-03

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1、otc终端运作与保障(OperationandguaranteeofOTCterminal)First,unblockedchannels1,choosedealersGenerally,itisbettertochooseonetotwodealersataprefecturelevelmarket,nottoomuch,toavoidmaliciouscompetitionbetweenthem,resultinginpriceconfusion:(1)asoundnetwork:canadapttotheproductinthecurrentandfuturesalescap

2、acitywithinacertainperiodoftime.(2)goodcredit.Includingthepaymenttocustomersandtheprofitofthedistributionitself,agoodprofitdealercancooperatewiththelong-termdevelopmentoftheenterprise.(3)thereputationandsatisfactionofdistributorsinvariouspharmaceuticaldistributionterminals,andthemeticulousdegr

3、eeofworkandserviceareofgreatvaluetothepromotionofproducts.(4)dealer'srecognitionofproducts.Thedealer'srecognitionoftheproductdeterminestheconfidenceandpromotiondegreeofthedistributionproducts,especiallytheidentificationofthedealers'decision-makersandtheimportantexecutive.2,layingMarket(1)distr

4、ibutioninphaseThefirststage:thefirstshoplocalsalesforefrontofpharmacies,well-knowntime-honoredpharmacies,coveringawiderangeofchainstores,specificareaandthearea'slargestdrugstore,thetotalamountofabout15%-20%ofthetotalnumberofallpharmacies.Thesecondstage:whentheoperationinFebruary1,thenwithacert

5、aindevelopmentpotentialandbusinessscaleoflargepharmacies,thetotalnumberofgoodscanriseabout60%.Thethirdstage:finallyblossomeverywhere,fullyspread,thetotalnumberofpharmaciescanrisetomorethan80%.Butdifferentproductscanbedifferent,andthehighincidenceofcommondiseasescanbedividedintothreestages,such

6、ascoldmedicine,stomachmedicine;andsomedrugsaslongastheimplementationofoneortwostages,suchasdiabetes;sometimesaccordingtothreestagescanalsobecombined,thekeyliesinwhetherwecancontrolandreducerisk.(2),distributionform:A,thepromotionwillbeheldinconjunctionwiththedistributors:distributionpromotion.

7、B,onbehalfofthemanufacturersanddistributorsofcollaborativedistributionpersonnel.C,commercialcompanyInvoicinghall,shopsalespromotion,usuallybymanufacturersrepresentatives.LongtermpromotionofDandmanufacturerrepresentatives.Longtermintegra

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