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1、毕业设计（论文）Culturereflectedonadvertisinglanguage广告语言所反映的文化班级姓名指导教师CONTENTSIntroduction41Culture51.1DefinitionsofCulture51.2Ingredientsofculture61.3Characteristicsofculture62.Advertisinglanguage72.1Definitionofadvertinglanguage72.2Ingredientsofadvertinglan
2、guage72.3Characteristicsofadvertisinglanguage73Therelationshipbetweencultureandadvertisinglanguage83.1Thephilosophywiththeadvertisinglanguage83.2Thinkingmodewiththeadvertising103.3CulturalPsychologywithadvertisinglanguage113.4Moralvalueswithadvertising
3、language124ThedifferencebetweenChinaandtheWesterncountries134.1Same:134.2Difference13Conclusion15AbstractThereisacloserelationbetweenlanguageandculture,throughtheanalysisoftheadvertisinglanguagetoshowconcealedtheculturaldifferencewhichcanpromotelanguag
4、ecultureofEnglishstudy.AsBrownmentioneditisverycloselyrelationbetweenculture,languageandadvertising,cultureistheunityofadvertisingandlanguage，conveythetraditionalcivilization,thewayoflifeandaspecificculturalsystemoftheconceptsandideas.DuringtheCommunic
5、ationBetweenCultures:Languageisthereactionoftheculture;Cultureisalsothereactionofthelanguage.Languageisaculturalphenomenonandcivilizationoftheabstractandproductconcentration,itandthinkingactivitycloselyandintertwined,ifyouwanttoknowanation,willhavetoun
6、derstandthenation'slanguage.Boaspointed:Fromtheviewoftheoryandpractice,linguisticsisanimportantbranchofthehumancultureresearch,nottheactualknowledgeoflanguageisunabletogettothethoroughinsightintohumanlinguistics.WiththedevelopmentofeconomyAdvertisingla
7、nguagebeganspreadintheworldadvertisinglanguageplaysadifferentrole,suchasexpressfeelings,transferinformationandsoon,soadvertisinglanguageisformofculture.Keywords:Culture,Advertisinglanguage,languageIntroductionModernsociety,advertisinginauniqueartisticl
8、anguage,willwanttoadvertisetheproductinformationasaccuratelyaspossible,effectivelypassedtotheconsumerasmuchaspossible;thesametime,andfrommulti-leveltransmissionofnationalculture.Analysis,Westernadvertisinglanguage,helpstounderstandthedi
