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1、HowtoPerformaSuccessfulBusinessNegotiation一、课题(论文)提纲0、引言1、谈判的准备工作2、谈判的基本原则、策略和技巧2.1平等互利的原则2.2策略2.3技巧3、谈判的语言4、谈判的礼节及不同国家的人的谈判方式4.1礼仪的基本原则4.2不同国家的人的谈判方式5．结论二、内容摘要16随着我国进入WTO，国际间的商务谈判已成为中国与世界其他国家交往、沟通的最主要方式之一。商务谈判是社会经济活动的一项重要内容，也是经济活动的起点。商务谈判的成功在于谈判前做好充足的准备，同时拥有谈判的基本常识和经验积累，在谈判时作出妥协
2、，达成双赢。本文主要介绍了商务谈判的定义，谈判的准备，谈判的基本原则、策略和技巧，然后介绍了谈判中的语言的运用，最后以谈判的礼节及不同国家的谈判方式结束。三、参考文献［1］王刚.TheBestWayforCommunication.[M]九州出版社.2003.［2］周俊全.周富浩.商务谈判三十六计.[M]广西人民出版社.1995［3］肖卫.成功谈判.[M]内蒙古文化出版社.2001［4］段树庭.谈判和社交技巧----弦外之音与明智的应答.[M]湖南出版社.1992［5］盛大生.如何实现成功谈判.[M]北京大学出版社.200416HowtoPerforma
3、SuccessfulBusinessNegotiationAbstract:WithChinaenteringWTO,theinternationalbusinessnegotiationhasbecomeoneofChina’smostimportantwaystocommunicatewithalloftheworld.Businessnegotiationisnotonlyanimportantcomponentofsocialandeconomicactivities,butalsoastartingpointineconomicactivity
4、.Businessnegotiation’ssuccesswasrestwithmakeadequatepreparationsforpre-negotiation,atthesametime,havinganegotiation’sbasicofcommonsenseandexperience,andtocompromisinginnegotiationtoreachperfect.Thispaperdescribesthedefinition,preparationofthenegotiation,thebasicprinciples,strateg
5、iesandskills,theuseoflanguageinnegotiation.Italsoanalysizestheetiquetteofnegotiation,andthepeople’sdifferentmannersofnegotiatingindifferentcountries.Keywords:businessnegotiation;preparation;principles;strategy;skills;etiquette0.IntroductionTheso-callednegotiationistheexchangeofin
6、formationandbargainsofthepartiesinvolved,itaimedatharmonizingtherelationshipbetweenthem,gainingormaintainingthemselvesinterests’process.Inthisprocess,bothsidesarenegotiatingtheissuesoncommonconcernor16interest,coordinatingoftheireconomic,politicalorotherintereststoseekacompromise
7、.Sothatthebothsidesfeelthattheyreachtheagreementinafavorablecondition,andbecomebalanced.Thepurposeofthenegotiationistocoordinateconflictsofinterest,tocometurethecommoninterests.1.PreparationsfornegotiationMakingafullypreparationisverynecessaryinthepre-negotiation,especiallythemen
8、talpreparation.Asanegotiator,ifyouwantto
