module4 unit1 advertising知识精讲2 译林版

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1、Module4Unit1Advertising知识精讲一.本周教学内容：Module4Unit1Advertising二.教学目标：Unit1LanguagePoints三.重点、难点：（二）WordStudy15.complete1）adj.全部的，完全的，完整的eg.Thepolicewerein~controlofthesituation.Workonthenewbuildinginourschoolisnearly~.incompleteadj.不完整的eg.UnfortunatelyIdonothavethei

2、nformationbecauseourrecordsare~.2）v.完成（finish）eg.~thesentencesusingeitherthesimplepastorpresentperfecttenseoftheverbs.注意与compete（竞争）区别。16.law1）n.法律eg.Shouldpeopledowhattheythinkisrightevenwhenitmeansbreakingthe~?Officialsoughttoobeythe~.By~（Accordingto~）,anadvert

3、isercan'tuseaperson'snameforcommercialpurposeswithoutpermission.2）法则eg.the~sofnature17.lie1）v.说谎（lied,lied）lietosbeg.You~dtome!Whydidn’tyoutellmethetruth?lieaboutstheg.She~daboutherage.liethroughyourteetheg.Thewitnesswasclearlylyingthroughhisteeth.2）v.躺，在于（lay,la

4、in）eg.Thepaperswerelyingneatlyonhisdesk.Thedifficulty~sincollectingevidence.Japan~stotheeastofChina.3）n.[C]谎言telllieseg.Ialwaysknowwhenhe'stelling~.whitelies善意的谎言18.untrueadj.不真实的（notbasedonfactsthatarecorrect）（false）eg.It's~tosaythatcommercialadvertisementslieto

5、thecustomers.trueadj.真实的区别true&realreal强调人或事物真实的存在，而不是想像的或虚构的。true则强调符合事实，是真的，而不是假的，是相符的，而不是编造的。eg.FatherChristmasisn'treal.圣诞老人不是真有其人。I'mlearningtoskateonrealice.我在真正的冰上学溜冰。Readthroughthepassagefirstandthentellmewhichansweristrue.先通读一遍这篇文章，然后告诉我哪个答案是正确的。Atruefri

6、endisarealfriend.忠诚／忠实的朋友是真正的朋友。19.claim1）v.声称，宣称，号称claim（that）eg.Thecompany~sthattheirproduct“makesyouthinwithoutdieting”.claimtohavedonestheg.Anyonecould~tohavedoneit.[death]eg.Theearthquakehassofar~edover3000lives.2）n.宣称，声称eg.Evidencetosupportthese~sisstilllac

7、king.20.awareadj.知道的，明白的，意识的beawareof/thateg.Thechildrenare~ofthedanger.Wereyou~thatJoehadthisproblemwithhisknee?21.evenif即使（emphasizethatsthwillstillbetrueifanotherthinghappens）eg.She'sgoingtohaveproblemsfindingajob~shegetsherAlevels.eventhough（emphasizethatsthi

8、struealthoughsthelsehashappenedoristrue）eg.~he's24now,he'sstilllikealittlechild.Icanstillremember,~itwassolongago.22.toothpasten.牙膏eg.atubeof~23.breath/（/n.气息；