资源描述：
《微信的发展和未来》由会员上传分享，免费在线阅读，更多相关内容在工程资料-天天文库。
1、WechatinChina—HowDidItSucceedSoWellandWhereWillItGoFromHere?byTeam2April,2016IntroductionSincethebeginningofthe21stcentury,themobileInternetisgraduallyinvadinglifeinChina.Getupinthemorninghabituallylookatmobilephonesnews・Thephoneinthehandsofyoungpeopleisnotjustthephone,yo
2、ucanalsowatchmoviesonline,playgames,andevenwhenthewalkie-talkie.Acceleratedpaceoflife,lessandlesstimetalkinghearttoheart,theexpressionofemotionthroughthemobileInternethasbecomemanypeople'sdemands.Inthiscontext,inJanuary2011,asmartphoneapplicationcalledWechatonthelineinChi
3、na,onlytwoyearslater,morethan300millionusersregisteredinit,whichisahugesuccess(ZhangShu,2015).WechatisasmartphoneapplicationbyTencenttTechnology(Shenzhen)CompanylimitedcreatedandputintomarketinJanuary21,2011.Wechatisafreeinstantmessagingserviceapplication.Itcanmakepeopleq
4、uicktosendvoicemaeeage,video,picturesandtextbyphone.Inaddition,Wechafsversionisupdatingconstantlyandupdatingperiodisfast.Asarisingstarinthemobilephoneinstantmessagingarea,WechatbecamealeaderinthesmartphoneapplicationinChina,whichpeoplemarvel(HuangHe,2015)・Duetothedevelopm
5、entofWechat,moreandmorepeopleinChinaarenowcommunicatingwitheachotherthroughWechat.Additionally,Wechatdevelopmentteammustcontinuetoimprove,keepthenumberofWechatusersandpreventWechatuserslosingduetothehighdemandformobilephone・Hence,thispaperaddressesthefactorsaboutWechafssu
6、ccessandtheexternalfactorsliketherapiddevelopmentofmobileInternet,internalfactorslikehighqualityresearchanddevelopmentofWechatanddeterminesthebestmethodstoanswerthesefactorsthatanalysiswhereitwillgofromhere(ZhouHuihui,2015).LiteraturereviewWiththerapiddevelopmentofmobileI
7、nternet,peoplecansearchtheInterneteasilyanditpromotestheusageofvariousmobileapps.ThecombinationbetweenmobileInternetandsmartphonemakesagreatchangeinpeople'slives.Thedevelopmentofmaterialandtechnologicalconditionsarethepreconditionandbasingofdomesticnetworkdevelopment.Itdr
8、ivestheproductionanddevelopmentofWechat.ThemobileInternetlaidunprecedentedmaterialandtechnologic
