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1、eGEIdentityProgramContents010BasicStandards100ApplicationStandards200SpecialGuidelines300ReproductionMaterials500DocumentPlan700GuidelinesStandards&Revised2001.11GEIdentityProgram010.01Standards&GuidelinesContents100,BasicStandards200,ApplicationStandards300,
2、SpecialGuidelines110,ProgramOverviewProducts&Packages301,ComponentNames210,Products120,TrademarkPractices&Protections315,SummaryStandards&Guidelines220,Packaging121,PrimaryTrademarks&ServiceMarks230,ShippingCases&CartonsNewBusinesses122,SecondaryTrademarks&Se
3、rviceMarksForGEemployees:123,TradeNames,Trademarks,240,MarketingCommunications341,NewBusinessesName&TrademarkPractices&theGEIdentityProgram241,AdvertisingForprospectiveacquisitions:242,RecruitmentAdvertising130,GraphicSystem342,AcquisitionsName&TrademarkPract
4、ices243,PromotionalBrochures131,GraphicSignaturesForprospectivejointventurepartners:244,ProductLiterature132,Color343,JointVenturesName&TrademarkPractices245,PromotionalMaterials133,Typography247,ExhibitsLicensees&OtherUsers134,DynamicMonogram248,Presentation
5、s350,LicenseesTrademarkPractices360,Dealers&Distributors250,EmployeeCommunicationsTrademark&GraphicSystemPractices251,Newsletters370,OEMs252,EmployeeIdentification242,RecruitmentAdvertisingOtherSpecialGuidelines(Seedocument242381,Adobe®Acrobat®&GEIdentityProgr
6、amDocumentsinMarketingCommunications)382,GELogoFont382.Sup,GELogoFontSupplementStationeryfor261,NorthAmericanBusinesses390,FrequentlyAskedQuestions262,CorporateStaff391,FAQ:BasicStandards264,BusinessesoutsideNorthAmerica392,FAQ:Advertising&BrandingFormattingS
7、tationery263,inNorthAmerica265,outsideNorthAmericaOtherApplications270,Forms&Checks280,FacilitySigns285,FacilitySignsEngineeringDrawings290,Vehicles500,ReproductionMaterialsAvailablefromtheGEIdentityWebsite,forMacintosh®computersorWindows®operatingsystems:Con
8、tainedinthisvolume:GELogoFont540,SignatureMonogramacustomfontcontaining,insteadofthealphabet,allversionsofthesignatureMonogram,DynamicMonogram,GridDrawingsandlinearDynamicMonogramProgramF
