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1、MARCH2011financialservicespracticeAsianwholesalebanking:WinninginthenewbattlegroundBanksthatservemidmarketandoverseascompanieswillhaveopportunitiestogrowrevenuesandimproveskills.TabBowers,TheappealofAsiahasseldombeenstrongerforWeestimate,forexample,that45percentofallEmmanuelPitsilis,corpora
2、teandinvestmentbanks.SupportednewgrowthinglobalwholesalebankingrevenuesJoydeepSengupta,byfinancialsystemsthatprovedresilientduringupto2014willtakeplaceintheregion,andandToshanTamhanetherecentfinancialcrisis,theregioncon-thatemergingAsia1willgrowaboutthreetimestinuestoenjoyratesofeconomicgro
3、wthsuperiorfasterthandevelopedAsia.2tothoseofmoredevelopedWesternmarkets.Andtheprospectsfornewrevenuesformostbank-Allthemajorglobalfirmshaveestablishedingbusinesseslookenticingoverthenexttwobeachheadsorareevaluatingmultipleoptionsfortothreeyears.doingso.Someareoptingtogroworganically;forexa
4、mple,MorganStanleysetupajointventure1Asof2009,Asiaaccountedfor36percentofwithMitsubishiUFJFinancialGroup.Others“EmergingAsia”includesChina,India,andmembersglobalcorporatebankingrevenuesand21percentaretakingtheacquisitionroute—MerrillLynch,foroftheAssociationofSoutheastAsianNationsofglobalca
5、pitalmarketandinvestment-bankinginstance,tookoveritslocalpartnerinIndia.(ASEAN),withtherevenues.McKinsey’sglobalresearch,whichexceptionofSingapore.2“DevelopedAsia”comprisesidentifiedopportunitiesworth$200billionThebigbattalionsseeAsiaasanimportantbattle-Australia,HongKong,to$220billionovert
6、henextfiveyears,suggestsgroundinthestruggleforglobalsupremacyJapan,Korea,Singapore,andTaiwan.theseproportionsmaybesettorise(exhibit).inwholesalebanking.Butambitiouslocalplayers,Asianwholesalebanking:Winninginthenewbattleground2nolongercontenttosettlefortherelativelylow-andsimplefixed-income
7、,currency,andmargincommodity-lendingbusiness,arecommoditiesproductsalsolookingforanincreasedshareofthemoreglamorouscapitalmarketandinvestment-•Developtheskillstoearnfeesfromactivitiesbankingaction,withcompetitionintensifyingliketreasuryandcapitalmarketso
