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ID:39958997
大小:1.59 MB
页数:22页
时间:2019-07-16
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1、revenuen.Situationalquestionsandanswers.Q1:Whatarethethree___________________(收入来源)ofthetraditionalnewspapers?Ans:___________________________________________.(报摊销售、订购和广告)Q2:IfyouwereNewYorkTimes,whatnewwayswouldyouexploreas____________________?(广告收入下降)Ans:________________________(网
2、络收费)n.incomefrombusinessactivitiesortaxes收入revenueresourcesnewsstandsales,subscriptionandadvertisingtheadrevenuefallstochargeforWebaccessMoreActivereading2:ResourcesrevenueexploremoreresourcesofrevenueYes,weneedto…开辟财源扩大财源openupnewresourcesofrevenueallocate20%ofrevenueto…拨出20%的营业收入
3、用于…Yes,weshouldincreaseour….revenuestamp印花税总收额grossrevenue赋税收入taxrevenue国内税收internalrevenue收益债券revenuebondActivereading2:Resourcescapturev.,n.vt.tocatchsb.orsb’sattention抓住,捕获n.theactofcatchingsb.orsth抓住,捕获Identifythedifferentusageofcapture.Thebookcapturedthelittleboy‘sheartwithits
4、beautifulillustrations(插图)Becomingmorecreativemeanspayingattentiontothatendlessflowofideasyouproduce,andlearningtocaptureandactuponthenewthat‘swithinyou.3.Inhistravelingreport,hetriedtocapturethebeautyoftheGreatWaterfalls.4.Thecriminalwascapturedwhentryingtoescapefromthecity.(捕获)(记
5、录下…的壮美)(捕捉脑子里的想法)(使小男孩着了迷)MoreActivereading2:Resourcescaptureone’sheartone’sinterest/attentionone’simaginationatitletheheadlines赢得某人的爱吸引某人激发某人的想象力赢得比赛成为头条capturetobeintheheadlinestohittheheadlinestograbtheheadlinestomaketheheadlinesheadlinenewsmainstorytopstorylead(ing)story头条新闻Ide
6、ntifythemeaningofthecollocations.成为报纸头条sparkleActivereading2:Resourcescompacta.n.smallerthanmostthingsofthesamekind小型的,袖珍的Groupdiscussion:Thetextsaidcompactismoreneutralthantabloid.Whataboutyouropiniontowardthetrendofconvertingbroadsheetsintocompactformat?Whatabouttheechoesfromthew
7、orld?AgreeDisagreeclickclickActivereading2:Resources37percentoflegendarybroadsheetnewspapers’corereaderswouldpreferthenewspaperincompactformat.37%的这些传奇性大版式报纸的核心读者更喜欢看到报纸以小型报纸的面目出现。2.TherecentmovebytheIndependentandtheTimestolaunchdailycompactandbroadsheeteditionshassparkedtheimagin
8、ationofpublishersaroundthe
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