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1、AcclaimforTHELEANSTARTUPAcclaimforTHELEANSTARTUP“TheLeanStartupisn’tjustabouthowtocreateamoresuccessfulentrepreneurialbusiness;it’saboutwhatwecanlearnfromthosebusinessestoimprovevirtuallyeverythingwedo.IimagineLeanStartupprinciplesappliedtogovernmentprograms,tohealthcare,andtosolvingthe
2、world’sgreatproblems.It’sultimatelyananswertothequestionHowcanwelearnmorequicklywhatworksanddiscardwhatdoesn’t?”—TimO’Reilly,CEO,O’ReillyMedia“EricRiesunravelsthemysteriesofentrepreneurshipandrevealsthatmagicandgeniusarenotthenecessaryingredientsforsuccessbutinsteadproposesascienti0cpro
3、cessthatcanbelearnedandreplicated.Whetheryouareastartupentrepreneurorcorporateentrepreneur,thereareimportantlessonshereforyouonyourquesttowardthenewandunknown.”—TimBrown,CEO,IDEO“Theroadmapforinnovationforthetwenty-firstcentury.TheideasinTheLeanStartupwillhelpcreatethenextindustrialrevo
4、lution.”—SteveBlank,lecturer,StanfordUniversity,UCBerkeleyHassBusinessSchool“Everyfoundingteamshouldstopforforty-eighthoursandreadTheLeanStartup.Seriously,stopandreadthisbooknow.”—ScottCase,CEO,StartupAmericaPartnership“Thekeylessonofthisbookisthatstartupshappeninthepresent—thatmessypla
5、cebetweenthepastandthefuturewherenothinghappensaccordingtoPowerPoint.Ries’s‘readandreact’approachtothissport,hisrelentlessfocusonvalidatedlearning,thenever-endinganxietyofhoveringbetween‘persevere’and‘pivot,’allbearwitnesstohisappreciationforthedynamicsofentrepreneurship.”—GeoffreyMoore
6、,author,CrossingtheChasm“Ifyouareanentrepreneur,readthisbook.Ifyouarethinkingaboutbecominganentrepreneur,readthisbook.Ifyouarejustcuriousaboutentrepreneurship,readthisbook.StartingLeanistoday’sbestpracticeforinnovators.Doyourselfafavorandreadthisbook.”—RandyKomisar,foundingdirectorofTiV
7、oandauthorofthebestsellingTheMonkandtheRiddle“Howdoyouapplythe0fty-year-oldideasofLeantothefast-paced,high-uncertaintyworldofstartups?Thisbookprovidesabrilliant,well-documented,andpracticalanswer.Itissuretobecomeamanagementclassic.”—DonReinertsen,author,ThePrinciplesofProductDe
