华视传媒公交电视媒介资料.ppt

《华视传媒公交电视媒介资料.ppt》由会员上传分享，免费在线阅读，更多相关内容在行业资料-天天文库。

1、公交移动电视媒体推介●2013版华视传媒华视传媒公交移动电视覆盖城市生活主流人群76个最具经济辐射力城市及地方区域核心城市；5,247条公交线路；102,607辆公交车；160,000个终端；每天超过17小时不间断地播出。北京广州南京宁波无锡成都沈阳太原常州大连苏州厦门武汉长沙郑州深圳上海杭州天津西安青岛重庆潍坊聊城临沂烟台盐城齐齐哈尔柳州湘潭合肥济南淄博日照宜昌济宁枣庄泰安东营寿光唐山番禺安庆池州铜陵徐州张家港连云港昆山江阴宣城昆明温州黄石惠州株洲淮南长春哈尔滨马鞍山乌鲁木齐六安湖州石家庄福州绍兴金华扬州南通泰州义

2、乌台州嘉兴南宁芜湖华视传媒北京公交移动电视覆盖北京城市消费主力人群469条公交线路；12,215辆公交车；24,195台移动电视终端；日均覆盖人流21,888,279人次；受众每周人均接触时间长达12小时；每周人均接触频媒体16.6次。北京公交移动电视概况北京公交乘客特征Services公交乘客是城市主流人群数据来源：CMMS2012年中国市场与媒体研究（夏季）数据基于：北京以公交车为主要交通工具的城市人群的乘客为15-54岁最具消费力人群的乘客拥有高中或以上学历的乘客个人月收入在2000元以上的乘客拥有稳定的职业1

3、/2/5/6/7/8/9/10/11/12/13/14/15/16/17/18/19/20/21/22/23/24/25/26/27/28/29/30/31/33/34/35/36/37/38/39/40/41/43/46/47/48/49/50/51/52/54/55/56/57/58/59/60/61/62/63/64/65/66/67/69/70/71/72/74/75/80/81/83/84/85/86/87/88/89/99/101/102/103/104/105/106/107/108/109/110/1

4、11/112/113/114/115/116/118/119/120/121/122/123/124/125/126/130/203/205/210/212/213/301/302/303/304/306/307/308/309/310/311/312/314/315/316/317/318/319/320/321/322/323/324/325/326/327/328/329/330/331/332/333/334/335/336/337/338/339/340/341/342/343/344/345/346/34

5、7/348/349/350/351/352/353/354/355/357/359/361/362/363/364/365/366/367/368/369/370/371/372/373/374/375/376/377/378/379/380/381/383/384/385/386/387/389/390/391/392/393/394/395/397/398/399/402/403/404/405/406/407/408/409/410/411/413/414/415/416/417/418/419/420/421

6、/422/424/426/427/428/429/430/431/432/433/434/435/436/437/438/439/440/441/442/443/444/445/446/447/448/449/450/451/452/453/454/456/458/459/460/461/462/463/464/465/466/469/472/473/474/476/477/478/479/480/481/483/484/485/489/490/491/492493/494/501/503/504/505/507/5

7、09/510/511/512/513/516/517/518/519/520/521/522/523/524/526/527/528/529/530/531/533/534/535/536/537/539/540/541/542/543/544/545/546/547/548/550/556/557/558/560/561/562/563/564/567/568/570/595/596/599/603/604/605/609/610/611/612/613/614/616/617/131/78/618/79/76/5

8、97/598/132/620/621/624/625/626/627/628/629/630/631/633/634/635/636/637/638/639/640/642/643/645/646/647/648/649/651/652/653/654/656/657/658/659/661/662/663/664/665/667/668/66