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1、TransparencyMasterstoaccompanyOperationsManagement,5E(Heizer&Render)11-1?1998byPrenticeHall,Inc.ASimon&SchusterCompanyUpperSaddleRiver,N.J.07458OperationsManagementSupply-ChainManagement Chapter11TransparencyMasterstoaccompanyOperationsManagement,5E(Heizer&Render)11-2?1998byPrenticeHall,Inc.AS
2、imon&SchusterCompanyUpperSaddleRiver,N.J.07458OutlineGlobalCompanyProfile:VolkswagonTheStrategicImportanceoftheSupply-ChainGlobalSupply-ChainIssuesPurchasingManufacturingEnvironmentsServiceEnvironmentMake-or-BuyDecisionsTransparencyMasterstoaccompanyOperationsManagement,5E(Heizer&Render)11-3?1
3、998byPrenticeHall,Inc.ASimon&SchusterCompanyUpperSaddleRiver,N.J.07458Outline-continuedSupply-ChainStrategiesManySuppliersFewSuppliersVerticalIntegrationKeiretsuNetworksVirtualCompaniesVendorSelectionVendorEvaluationVendorDevelopmentNegotiationsTransparencyMasterstoaccompanyOperationsManagemen
4、t,5E(Heizer&Render)11-4?1998byPrenticeHall,Inc.ASimon&SchusterCompanyUpperSaddleRiver,N.J.07458Outline-continuedManagingtheSupply-ChainMaterialsManagementDistributionSystemsBenchmarkingSupply-ChainManagementTransparencyMasterstoaccompanyOperationsManagement,5E(Heizer&Render)11-5?1998byPrentice
5、Hall,Inc.ASimon&SchusterCompanyUpperSaddleRiver,N.J.07458ExplainsupplychainmanagementStatetheimportanceofpurchasingandmaterialsmanagementCompare&contrastpurchasingstrategiesSummarizevendorrelationsissuesDescribethepurchasingprocessandtechniquesLearningObjectivesTransparencyMasterstoaccompanyOp
6、erationsManagement,5E(Heizer&Render)11-6?1998byPrenticeHall,Inc.ASimon&SchusterCompanyUpperSaddleRiver,N.J.07458VolkswagonBrazilianplantemploys1000workers200workforVW800workforothercontractors:RockwellInternational,CumminsEngines,DelgaAutomotiva,MWM,RemonandVDO,etc.VWresponsibleforoverallquali
7、ty,marketing,researchanddesignVWlookstoinnovativesupplychaintoimprovequalityanddrivedowncostsTransparencyMasterstoaccompanyOperationsManagement,5E(Heizer&Render)11-7?1998byPrenticeHall,Inc.ASimon&SchusterCompanyUpperSaddleRiver,N.J.0745
