亿欧-解读价值万亿的独角兽蚂蚁金融-2019.6.pdf

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1、CoverphotocredittoICphotoDecipheringtheTrillion-valuedUnicorn-AntFinancialCaseStudyCopyright©2019EOIntelligence.AllRightsReserved.INTRODUCTIONWorldBankratedAntFinancialasthemostvaluablefintechcompanyworldwideintheWorldDevelopmentReport2019issuedinOctober2018.Asafina

2、ncialservicescompanythathasjustspunofffromAlibabaGroupforfouryears,itdoesdeservethetitleof"themostvaluablecompany"withavaluationofUSD160billion.InChina,thereisahugegapbetweentheloftyvaluationofAntFinancialandthevaluationofotherunicorncompanies.ItcanbeseenthatAntFina

3、ncialisgrowingrapidlyandoutperformingfinancialinstitutionsthathavebeendevelopingfordecadesinChinaandeventheworld.AntFinancialcannotbelabeledasasimplefintechorafinancialcompany.Intermsofthe15-yearaccumulationanddevelopmentfromAlipaytoAntFinancial,boththeinnovationcap

4、abilityofitsfinancialbusinessandthetechnicaloutputcapabilityservingthird-partyfinancialandnon-financialinstitutionsareindispensableconsiderationfactorsforitscurrentsuccess.WhychooseAntFinancial?BymakingasummaryandanalysisofthedevelopmentofAntFinancial,EOIntelligence

5、illustratetheimpetusfortheindustrybroughtbythetechnologyandfinance,andthelogicbehindit.2CONTENTS04AntFinancialOverview1.1FinancingandShareholdingStructure1.2Background1.3LicenseandProductInformation1.4InvestmentEvents16AntFinancialDevelopmentStrategy2.1Globalization

6、2.2ServingSmallandMicroBusinesses2.3CreditSystem26AntFinancialRevenueForecasting3.1BusinessDataDisclosedbyAntFinancialandThirdParties3.2RevenueStructure38Postscript3AntFinancialCaseStudyChapter1AntFinancialOverviewAntFinancial,officiallyfoundedinOctober2014,knownast

7、heworld'smostvaluablefintechcompanywithavaluationofUSD160billion.BymakingasummaryandanalysisonthedevelopmentofAntFinancial,EOIntelligenceillustratetheimpetusfortheindustrybroughtbythetechnologyandfinance,andthelogicbehindit.Thischapterillustratesthecompany’skeyinfor

8、mationincludingitshistory,businessdevelopment,coreproducts,ownershipanddomesticandoverseasacquisitions,soastofacilitateunderstandingofthel